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Friday, September 29, 2023

New Findings: Multi-Year Scientific Study Reveals Playing With Dolls Allows Children to Develop and Practice Social Skills, Regardless of Their Neurodevelopmental Profile

Mattel, Inc. (NASDAQ: MAT) announced that a team of neuroscientists at Cardiff University and Barbie have released the latest findings from a multi-year study exploring the short and long-term developmental impacts of doll play. In the study’s third year, researchers have found that doll play could benefit children with varying social communication styles, including those who display neurodivergent traits commonly associated with autism.

To obtain these new findings, the research team, led by neuroscientist Dr. Sarah Gerson from Cardiff University’s School of Psychology’s Centre for Human Developmental Science, replicated earlier brain-related discoveries from the previous two years and expanded the study’s scope by incorporating a more diverse range of participants*, including children ages 4–8 who display both high and low levels of traits commonly associated with autism.

Collaborating with Dr. Catherine Jones, Director of the Wales Autism Research Centre at Cardiff University, this data further backs the conclusions drawn in the first year, demonstrating that playing with dolls either alone or in a group, can support social processing among children. The results from the third year reinforce this finding across children with and without high levels of autistic traits, albeit through their different approaches to play.

“Our study shows that doll play can encourage social processing in children, regardless of their neurodevelopmental profile. The findings show that all children, even those who display neurodivergent traits commonly associated with autism, may use doll play as a tool for practicing social scenarios and developing social skills, such as empathy,” said lead researcher and neuroscientist Dr. Sarah Gerson.

The team of neuroscientists used state-of-the-art functional, near-infrared spectroscopy equipment to explore brain activation while children played with dolls and on tablets, both by themselves and with another person, replicating conditions from Year 1.

While observing children, researchers saw increased brain activity in the posterior superior temporal sulcus (pSTS) region when playing with dolls, for both play with a social partner and during solo doll play, but less so during solo tablet play. The pSTS region is heavily involved in and active during social and emotional processing. The findings showed that doll play activates brain regions associated with social information processing such as empathy, indicating that doll play may enable children to rehearse, use and perform these skills even when playing independently. Interestingly, this effect in the brain was similar between children displaying fewer and greater traits commonly associated with autism.

The study's results suggest that doll play could support social processing, regardless of a child’s neurodevelopmental profile, but through different pathways. For children displaying fewer autistic traits, talking about others' mental states related to pSTS activity (i.e., language about others’ thoughts and emotions when playing alone with dolls). In contrast, for those displaying more autistic traits, talking with others during doll play was related to pSTS activity, even when playing by themselves (i.e., general social engagement with researchers/experimenters rather than a specific type of talking about mental states).

The Year 3 findings from Cardiff University indicate that children, regardless of their neurodevelopmental profile, can play with and potentially benefit from play with dolls in terms of their social development. Other research has shown that social processing and empathy skills are important determinants in children’s future emotional, academic, and social success.

Dr. Catherine Jones said: “The study reinforces how it is important that we acknowledge and value neurodiversity. This means recognising and valuing the diverse ways in which children's brains work and approaching social development in a way that is inclusive and accommodating for all children, regardless of their neurodivergence. By embracing all ways that children choose to play, we can create a more inclusive and supportive environment for their development.”

Since the landmark publication of Piaget’s theory of cognitive development, the effects of play have been thought to be positive for kids’ social skills and creativity, but this has never been scientifically evidenced at the brain level. This multi-year long-term study commissioned by Barbie is the first time that key Piaget theories on play have been scientifically evidenced via brain imaging and the first to use neuroimaging evidence with natural doll play, meaning there was no prescribed storyline to show how the brain is activated during doll play.

“We are proud to know that when children, regardless of their neurodevelopmental profile, play with Barbie, their playtime may benefit their development,” said Michael Swaisland, Head of Insight and Analytics EMEA, Mattel. “As Barbie continues to inspire the limitless potential in every child, we are delighted to know, through neuroscience, that playing with Barbie may encourage the development of social skills such as empathy in children, including those who display neurodivergent traits commonly associated with autism. We look forward to uncovering even more benefits of doll play through our long-term partnership with Cardiff University as we look to shine a light on the benefits the play pattern has towards development, that parents might not have been aware of.”

The results of this third year of research, titled “Embracing Neurodiversity in Doll Play: Investigating Neural and Language Correlates of Doll Play in a Neurodiverse Sample,” were peer-reviewed and published in the European Journal of Neuroscience in September 2023 by Dr. Sarah Gerson and colleagues at Cardiff University’s Centre for Human Developmental Science, UK, as well as colleagues at King’s College London.

Parents and caregivers can visit to learn more about the research and access resources.

* The study was commissioned by Barbie and was conducted with 57 children (27 boys and 22 girls) aged 4 to 8 years with varying levels of autistic traits. Traits were measured using the Autism Spectrum Quotient-Children’s Version (AQ-Child, Aueyung, et al., 2008)

About Mattel

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

About Cardiff University

Cardiff University is recognised in independent government assessments as one of Britain’s leading teaching and research universities and is a member of the Russell Group of the UK’s most research-intensive universities. The 2014 Research Excellence Framework ranked the University 5th in the UK for research excellence. Among its academic staff are two Nobel Laureates, including the winner of the 2007 Nobel Prize for Medicine, Professor Sir Martin Evans. Founded by Royal Charter in 1883, today the University combines impressive modern facilities and a dynamic approach to teaching and research. The University’s breadth of expertise encompasses: the College of Arts, Humanities and Social Sciences; the College of Biomedical and Life Sciences; and the College of Physical Sciences and Engineering, along with a longstanding commitment to lifelong learning. Cardiff’s flagship Research Institutes are offering radical new approaches to pressing global problems. More at


National Corvette Museum Delivers 2024 Corvette Stingray VIN 001

With the production of the 2024 model year Corvette Stingray underway at General Motor’s Bowling Green Assembly, the National Corvette Museum delivered Stingray Convertible VIN #001 on Friday, September 29 to Jeff and Missy Garner. Delivered with the R8C option code and full VIP National Corvette Museum delivery experience, the Garner’s factory-fresh Artic White Stingray Convertible received a thundering boom of applause as it excited the Museum’s Corvette Boulevard, marking not only the historic VIN but also the start of 2024 model year deliveries at the Museum.

The story and car are even more special for the Garners, who previously owned a 2019 Watkins Glen Grey Corvette Grand Sport which was damaged by a storm in their nearby home of Smiths Grove, Kentucky. The Corvette was insured by NCM Insurance, the leading provider of client-focused collector car insurance, catering to the needs of automotive enthusiasts and collectors across the country. With NCM insurance at their side, the expedited claim process and customer service made the timing to take delivery of VIN #001 easier and more efficient.

“The new Corvette is an amazing car, and I’m most excited to get out and enjoy a drive,” explained owner Jeff Garner. “Our 2019 was a special car as that was a gift from my wife Missy, but to have a VIN #001 car, and take delivery at the Museum, makes this my dream Corvette.”

While the Garner’s VIN #001 is a unique car, the R8C delivery is an adventure like no other and a memorable addition to your new Corvette purchase. Thousands of enthusiasts take delivery of their new Corvette at the National Corvette Museum each year. Available through any Chevrolet Dealer, when specified during ordering, R8C customers are welcomed with signs and a guided VIP tour of the Museum where their car is displayed on Corvette Boulevard, followed by an orientation and presentation of their new vehicle. Customers also receive a one-year individual membership to the National Corvette Museum, a unique gold decal on the inside of the driver’s door jamb, and a commemorative wall plaque with the customer’s name, date of delivery, and VIN.

Discover how you can take delivery of your new Corvette at the Museum and be part of Corvette history, visit, or get a quote for your own Corvette or collector car at To learn more about the 2024 Corvette Stingray, visit

About The National Corvette Museum: About the National Corvette Museum: Since 1953, the Corvette has been America’s Sports Car. The National Corvette Museum is a 501 (c) 3, not-for-profit foundation, serving as an educational and research institution with the mission of educating worldwide audiences on the evolution of the Corvette through collection, preservation, and celebration of its legacy. For more information visit or call 270-781-7973.


THE 2023 CANADIAN ARTS AND FASHION AWARDS NEW GEN LIST UNVEILED, HONOURING PROMISING EMERGING CREATIVE TALENTS IN CANADA Our Coverage Sponsored by Hallak Cleaners the Couture Cleaner @hallakcleaners @hallakcouturecleaner

For over fifty years, Hallak Cleaners the Couture Cleaner has been entrusted with Manhattan’s finest wardrobes. The official cleaner of Whom You Know since 2012, Hallak is the only cleaner Peachy Deegan would ever use and we are honored to work with them. New York’s fashion boutiques have been recommending Hallak to their loyal customers for years. They understand the importance of quality fabric care and protecting their client’s investment. While Hallak is known for their expert handling of couture and other precious items, they also make it a point to give your more casual garments the same level of attention. Their representatives are always on the look out for the hard-to-notice stains, loose seams, missing buttons, etc. You can trust Hallak Cleaners with your entire wardrobe and then some. A sample of some of their specialized services:

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Couture & Casual Wear 

Custom Interior Services 

Expert tailoring department located at both locations. 

Complimentary Pick Up and Delivery Service 6 Days a Week. 

Hallak Cleaners 

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New York, NY 10065 

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Hudson's Bay proudly presents the recipients of the Canadian Arts and Fashion Awards (CAFA) 2023 New Gen List. Building on the success of last year's inaugural cohort, this notable category shines a spotlight on 20 exceptional emerging talents from across Canada, spanning diverse creative realms, including makeup artistry, digital and graphic design, photography and styling. With the 10th-anniversary CAFA ceremony drawing near on October 14, excitement is building for a night dedicated to innovation and inspiration, saluting these young creatives and all those who are undeniably molding the Canadian fashion and arts landscape.

"CAFA is thrilled to unveil the second annual New Gen List," says Vicky Milner, President of CAFA. "This year's list is an inspiring mix of creatives who are shaping the future of the Canadian fashion industry. As CAFA celebrates its 10 Year Anniversary, we remain steadfast in our mission to celebrate outstanding achievement and foster the next generation of talent. Thank you to Hudson's Bay for their continued support, and congratulations to this year's New Gen List honourees!"

"As a premier destination for style and quality in Canada, we believe it's important to nurture and celebrate homegrown talent," says Leith Sinker, SVP, GMM, Footwear, Beauty and Centre Core, Hudson's Bay. "These emerging creatives are the heartbeat of our industry, injecting energy and groundbreaking ideas that will drive forward the future of Canadian fashion. We congratulate all those honoured on this year's list."

The 2023 New Gen List:Adam Appugliesi - Libero World - Creative Artistic Director/Producer

Aleksandra Tkachenko - Sasha Everblond - Fashion Stylist

D'Andra Morris - Bloom Hair Art - Hair Artist

Brandon Laughton - Fashion Stylist

Cat Calica - Digital Artist/Fashion Stylist

Dani Reynolds - Fashion Set Design/Prop Styling

Danny Welsh - Suburban Deviant - Creative Artistic Director/Producer

Freya de Tonnancour - Photographer

Jordan Giang - Makeup Artist

Leban Osmani - Fashion Stylist

Lexson Millington - Digital Fashion Creator

Megan Siatong-Lapointe - Jemée Tooth Gems - Makeup Artist

Olive Grey - Hair Artist/Makeup Artist

Roxanne Navai - RX Studio - Creative/Artistic Director or Producer

Sam Locksley - SAEM - Photographer

Stacey Ottman - THIS IS YOUR BRAIN ON PLANTS - Creative/Artistic Director or Producer - Digital Artist

Tré Akula - Creative/Artistic Director or Producer

Zach Phan - Photographer

Zachary Noftall - Fashion Set Design/Prop Styling

Finalists will be honoured at CAFA on October 14, 2023, at Toronto's Fairmont Royal York Hotel.

CAFA was created to support and celebrate the Canadian Fashion industry. Through the recognition and promotion of outstanding achievement and emerging talent in Canadian fashion, CAFA is dedicated to generating a stronger appreciation and market for our artists both in Canada and abroad and to support the economic development of the Canadian fashion industry. CAFA is committed to further developing and cultivating our homegrown talent by creating mentorship and financial opportunities as well as establishing collaborative partnerships that strive to unite the fashion community and the various, existing, fashion initiatives around the country. Additional information can be found at


Hudson's Bay helps Canadians live their best style of life. Operating featuring Marketplace, one of the largest premium life & style platforms in Canada, with a seamless connection to a network of 83 from coast to coast, Hudson's Bay has established a reputation for quality and style through an unrivalled assortment of products and categories including fashion, home, beauty, food concepts and more. Follow us on our social media channels: Instagram, Facebook, Twitter, TikTok.

Hudson's Bay operates under the HBC brand portfolio. Founded in 1670, HBC is North America's oldest company. The signature stripes are a registered trademark of HBC.


Maybelline New York Makes a Splash in Roblox: A Digital Makeup and Music Adventure

Maybelline New York has ventured into the virtual world of Roblox, captivating a new audience of makeup enthusiasts. Through a partnership with Splash, the brand has launched a 360-brand campaign that specifically targets the vibrant music community within Roblox.

Within the virtual world, Maybelline offers virtual makeup looks, mini games, and exclusive music, creating an immersive experience that promotes self-expression, a core value of Maybelline New York.

Emily Arkells, Vice President of Digital for Maybelline New York, states, "As the leading makeup brand in the digital space, Maybelline is committed to providing consumers with new and exciting experiences that promote self-expression. Our partnership with Splash on Roblox allows us to seamlessly integrate our products into an interactive world. With a diverse range of virtual makeup looks created by talented makeup and 3D artists, users can now experiment with different styles and expressions within the virtual world of Roblox through the music game Splash. This collaboration perfectly aligns with Maybelline New York's core values of self-expression, play, and empowerment, making self-expression accessible to all, wherever they engage with our brand."

Maybelline's "Makeup Your Mix" campaign invites Roblox users to immerse themselves in captivating experiences, such as the Maybelline New York lounge and Graffiti Room. These virtual spaces provide exciting opportunities for users to unleash their creativity by experimenting with a wide range of Maybelline products. For instance, users can use Vinyl Ink and Falsies Surreal Mascara to paint graffiti. The campaign introduces six unique makeup looks, featuring popular Maybelline franchises such as SuperStay Vinyl Ink Lip and SuperStay Matte Ink Lip, as well as new innovations like Falsies Surreal Mascara and Color Tattoo Eye Stix. Whether they are looking for a bold and edgy look or a subtle and natural style, our virtual platform offers a plethora of options and inspiration.

Richard Slatter, Head of Partnerships at Splash, expresses his pride in the collaboration between Maybelline, Super League Enterprises, United Talent Agency, Roblox, and Splash for this activation. "The team all brought their A-game to the table for this activation. I am really proud of what we've accomplished together, and our community absolutely loves it! Splash players, who are creative young people, are highly engaged, and we would love to work with more brands trying to reach this audience, not just on Roblox but across our other products as well."

Maybelline recognizes the power of music as a platform for personal creativity and individuality. In line with this, the brand has partnered with virtual DJ Kai to release her latest track, "Fantasy." Users have the opportunity to remix the song until September 28th and participate in Kai's listening party. Through gamification and branded activations, users can win and collect a variety of Maybelline merchandise and clothing.

This interactive campaign allows users to dive into the virtual realm of Maybelline's Makeup Your Mix on Roblox, where creativity has no limits.

About Maybelline New York
Maybelline New York is one of the world's leading cosmetics brands, present in over 120 countries worldwide and reaching 33 million consumers through its iconic long-wearing lipstick (Matte Ink) alone. The brand's bestselling Fit Me Foundation has been available in 40 shades since 2017 to ensure everyone everywhere can find their perfect shade, tone, and texture fit (97% of shoppers found their fit in a consumer study!). Maybelline New York is committed to giving everyone the self-confidence to go after what they want through accessible, inclusive, and easy-to-use products.

About Splash:
Splash has been at the forefront of gaming and AI music innovation since 2017. With a range of successful products in the market, including the popular Roblox game "Splash", mobile DJ app "Splash Music & Beatmaker" and text-to-music AI "Splash Pro." Splash continues to revolutionize the music industry and aims to make music creation even faster, easier and more fun than it's ever been before.


American Banker Names Graper and Mariniello to 2023 Most Powerful Women in Finance List

Meghan Graper and Barbara Mariniello, Barclays’ Global Co-Heads of Debt Capital Markets, have been named to American Banker’s 2023 Most Powerful Women in Finance list. Now in its 21st year, American Banker’s The Most Powerful Women in Banking™ initiative recognizes individuals and teams for demonstrating exceptional leadership skills, strong business performance and a commitment to driving real outcomes for diversity, equity and inclusion in financial services.

“Huge congratulations to Meghan and Barbara for this terrific achievement which recognizes their exemplary leadership, industry knowledge, and deep client connectivity,” says Paul Compton, Global Head of the Corporate and Investment Bank and President of BBPLC. “This accolade is testament to the caliber of talent we have across Barclays, delivering with commitment and focus on our growth strategy; I am very proud to see them publicly celebrated.”

Meghan joined Barclays in 2001 and has held numerous roles across both Debt and Equity Capital Markets. Before assuming her current role in April 2023, she was Global Co-Head of Investment Grade Syndicate. View Meghan’s profile here. Barbara joined Barclays in 2000 and previously served as Head of Debt Capital Markets for Consumer Products, Retail, and Healthcare. Barbara was placed on the Most Powerful Women in Finance list in 2019. View Barbara’s 2023 profile here.

American Banker recently also named Michaela Diverio, Barclays Head of Consumer Retail ECM, to the 2023 Most Powerful Women in Banking: Next list. This list celebrates 15 rising stars in banking and finance that have initiated meaningful changes at their financial institutions and are on the path to becoming C-suite leaders of tomorrow.

“These women represent so much more than world-class business acumen and inspirational leadership skills,” says Chana Schoenberger, Editor-in-Chief at American Banker. “They symbolize the perseverance it takes to create meaningful change, the commitment needed to build stronger communities, and the creativity that’s essential to drive the industry into a new age.”

In celebration of the Most Powerful Women in Finance and Banking Lists, honorees will be celebrated at the Most Powerful Women in Banking Gala on October 5.

About Barclays Corporate and Investment Bank

Barclays Corporate and Investment Bank is comprised of the Investment Banking, International Corporate Banking, Global Markets and Research businesses. It provides money managers, financial institutions, governments, supranational organizations and corporate clients with services and advice for their funding, financing, strategic and risk management needs. For further information about Barclays Corporate and Investment Bank, please visit our website

About American Banker

American Banker empowers banking professionals with unique analysis and insight into the ideas transforming their business and industry. Across its journalism, events, research and benchmarking, it helps drive the way forward through the complexity of business innovation, retail and commercial disruption, technology, regulation, and reform. With a banking community 850K strong, American Banker’s transformative content connects leaders online, in person and in print every day.



L'Oréal Groupe has upsized its headquarters in the UK with a brand-new, purpose-built office in White City for its 1,000+ head office employees, including an Academy, a flagship educational centre set to train over 10,000 hair and beauty professionals from across the UK each year.

Today French Ambassador to the UK Ms Hélène Duchêne, Deputy Mayor for Business Rajesh Agrawal and Leader of Hammersmith & Fulham Council, London Councilor Stephen Cowan joined L'Oréal UK & Ireland Managing Director & Chairman Thierry Cheval to officially open the L'Oréal Groupe's new headquarters.

As L'Oréal Groupe celebrates reaching a historic milestone of 90 years in the UK, the number one beauty player has moved all 1,000+ head office employees to a new head office in Gateway Central, at the heart of the thriving White City Innovation District.

L'Oréal Groupe's new headquarters, which will be home to its 36 international brands, was designed to create a future-fit working environment - with purpose-built spaces - and 10% larger than the previous headquarters – Gateway reflects the 'new normal' of how people want to work now and in the future. The design encourages people to choose the best work setting according to their function and the task at hand, be it for more concentrated work in a library, more creative and collaborative work in pods and work cafés, or more networking and connection on a large outdoor Terrace or café.

The new building also has sustainability, wellbeing and inclusion at its core to align with the values of L'Oréal's culture, and those of its employees. The White City Place based headquarters, Gateway Central, has an 'Outstanding' BREEAM Design Stage certification - the world's leading science-based method of assessing, rating, and certifying the sustainability of buildings.

The new headquarters is also home to the L'Oréal Academy, a flagship educational centre that will train over 10,000 hair and beauty professionals each year, with the aim of elevating skills in the sector. The L'Oréal Academy is a continued investment in the future growth and development of the hair and beauty industry - not only providing technical training but pioneering an industry that is more sustainable, inclusive and digitalised by offering education in core business essentials, digital transformation and upskilling and programmes that support salons and professionals to embark on their sustainability journey.

Rajesh Agrawal, Deputy Mayor for Business, said: "I am delighted that L'Oréal Groupe has chosen to locate its new headquarters here in White City, helping to demonstrate that London is the business capital of the world.

"L'Oréal's impressive new building is not only energy efficient, helping us to achieve London's net zero target by 2030, but it will employ hundreds of people and train thousands more from across the country. Equipping young people with the skills they need for the future is a key priority and involvement from the business sector is crucial to achieving that. The L'Oréal Academy is a fantastic example of how we can work with business to build a better, greener and fairer London for all."

Thierry Cheval, L'Oréal UK & Ireland Managing Director commented:

"As the number one beauty player in the UK – and one of the leading markets globally for the L'Oréal Groupe - we know that it is our talented people that are at the heart of our success. We believe the office plays a critical role in fuelling this success now and in the future - drawing on each other's collective intelligence to create the disruptive and innovative ideas that set us apart.

"Our new headquarters is much more than just a physical space; it is an extension of our culture, who we are, our purpose and our values. That's why it was paramount to take the learnings from the past few years and listen to our people and what they need from their working environment and create a purpose-built space that encourages even greater creativity, collaboration and connection, as well as space for quiet reflection and concentration.

"Together, we continue to shape the future of beauty, and our new home is truly the gateway to supporting our people to thrive and flourish for the next 90 years and beyond."

At Gateway Central, L'Oréal joins a rapidly growing business district part of the wider White City Place, with buildings designed for modern life sciences, creative and technology businesses.



Yale University Press is pleased to join with all those who celebrate International Translation Day on September 30, to recognize the vital role that translators play in cross-cultural understanding and the peaceful exchange of ideas.

Book publishers around the world mark this day to salute, in particular, translators of literature, who enable great works of literary art to reach readers of other languages, who might not have access to these works in their original form.

Among these publishers is Yale University Press and its series The Margellos World Republic of Letters, named for Cecile and Theodore Margellos. In the sixteen years since its inception, this series of books has brought to the English-speaking world the work of dozens of leading literary artists and thinkers from Europe, Latin America, Africa, Asia, and the Middle East. Margellos titles celebrate the spirit of International Translation Day all year round as they stimulate international discourse and creative exchange.

A fundamental concept of the Margellos mission was a desire to honor the essential work of translators, and the series has always placed the translator's name on the cover of every book.

The theme for International Translation Day 2023 is "Translation unveils the many faces of humanity." Among "the many faces and stories made visible through translation" are those reflected in two new works by Ukraine's celebrated poet and novelist Serhiy Zhadan—Sky Above Kharkiv, a firsthand account of the ongoing war, translated by Reilly Costigan-Humes and Isaac Stackhouse Wheeler, and How Fire Descends, a collection of poems translated by Virlana Tkacz and Wanda Phipps. The winner of the 2022 Nobel Prize in Literature, Annie Ernaux, reflects a varied array of faces in a very different set of circumstances in Look at the Lights, My Love, translated by Alison L. Strayer.

International Translation Day started with a resolution adopted in the United Nations General Assembly on May 24, 2017. Every September 30 is dedicated to honoring the role of translation professionals because they promote peace and friendship across nations.


United Launches Industry-leading Program to Provide Active-duty U.S. Military Pilots Conditional Job Offers

New program gives access to First Officer jobs while candidates complete their military service

Military pilots don't need an Airline Transport Pilot Certificate at the time of application but must complete all required flight training and certification prior to joining the airline

United hired over 4,000 new pilots in the last 24-months and expects to add over 10,000 this decade

United today announced the launch of the United Military Pilot Program, an industry-leading program giving full-time, active-duty U.S. military pilots access to conditional job offers as a First Officer with the airline. The program is unique in that it provides a secure landing place for program participants while they complete their service to the nation and work toward meeting all United hiring requirements.

Under the terms of the new program, successful candidates must first take part in an interview and then complete all required flight training and certification prior to joining the airline. An important element of United's program is that candidates don't need to hold an Airline Transport Pilot Certificate (ATP) at the time of application. Instead, they can obtain their ATP before joining United – providing flexibility for service members, including starting at United when the time is right for them and their families.

"At United we are committed to investing in individuals who have served and are serving our country – whose military skills and background are invaluable to our airline," said Scott Kirby, United CEO. "Launching this program is a win-win: our airline gets direct access to some of the best, most talented aviators in the world, and military pilots – and their families – get the time they need to plan their civilian career while still serving."

Interested active-duty military pilots can learn more about the United Military Pilot Program and apply for the program here. Current or former military pilots who already meet United's mainline hiring requirements and are less than six months from availability, or already available, or are flying in the reserve component are encouraged to apply as a First Officer today.

Currently, United has over 16,000 pilots, including over 3,000 who have served or currently serve in the United States Armed Forces. United employs nearly 7,700 military veterans and 1,500 actively serving personnel across various departments and functions, including many serving in leadership and executive positions.

"As a former military pilot, I know firsthand how challenging it can be to transition to a civilian commercial pilot, but through this new program we're providing the necessary tools, resources, and support system to ensure a direct path to the United flight deck," said United Captain Michael Bonner, Managing Director of Aviate and Pilot Strategy and a former U.S. Air Force and Navy pilot. "Whether you are an active-duty pilot or approaching retirement, I encourage you to join the largest widebody fleet in the U.S."

Other defined paths to the United flight deck

On top of the United Military Pilot Program, there are multiple paths to becoming a pilot at United depending on flight experience:  First Officer Hiring: This path is for experienced pilots who meet mainline hiring requirements, who are ready to fly for United now and do not need an alternate path or program.
United Aviate program: United's pilot career development program designed for pilots with their Private Pilot Certificate (PPL) who are either learning to fly or are building experience with an Aviate-participating university, flight school, Part 135 operator or United Express carrier.
United Aviate Academy: United's wholly-owned flight school in Goodyear, Arizona for aspiring aviators who want to learn to fly with little to no flight experience – with the goal of at least half of the students being women or people of color.

Unprecedented Growth

As part of the carrier's ambitious United Next plan, last December, United ordered more widebody aircraft than any U.S. carrier in commercial aviation history: 100 Boeing 787 Dreamliners with options to purchase 100 more. Combined with already announced orders, the airline expects to take delivery of about 700 new aircraft by 2032.

With this historic purchase comes unprecedented growth, including adding 50,000 new team members by 2026. Hiring well-qualified and talented pilots is a priority at United. Over the last 24 months, United has hired over 4,000 new pilots and expects to hire over 10,000 pilots this decade.

About United

At United, Good Leads The Way. With U.S. hubs in Chicago, Denver, Houston, Los Angeles, New York/Newark, San Francisco and Washington, D.C., United operates the most comprehensive global route network among North American carriers, and is now the largest airline in the world as measured by available seat miles. For more about how to join the United team, please visit and more information about the company is at United Airlines Holdings, Inc., the parent company of United Airlines, Inc., is traded on the Nasdaq under the symbol "UAL".


Thursday, September 28, 2023

#GothamGadgets @Lenovo ThinkCentre M90a Pro Gen 4 Raises Standards for Flagship All-in-One Desktop PCs

Combination of premium display, reliable performance, and smart features ideal for even the most demanding modern workplace

Lenovo ThinkCentre M90a Pro Gen 4 (Photo: Business Wire)

Lenovo™ has unveiled the ThinkCentre™ M90a Pro Gen 4, setting a new standard for all-in-one (AIO) business desktop computers. Designed to address the needs of modern workplaces and content creators, this powerhouse Windows 11 PC wows with a massive 27-inch QHD display and is equipped with smart features that enhance connectivity, privacy, and usability.

“Modern businesses require more than just a high-performing PC, they need solutions that are smart and intuitive, reliable and efficient, and empowers them to create a multi-device ecosystem seamlessly,” said Sanjeev Menon, vice president and general manager, Worldwide Desktop Business in Intelligent Devices Group, Lenovo. “In this evolving hybrid environment, employees use an average of 2.5 devices for work1 and would like to be provided with both desktops and laptops to allow them to be more productive2. Lenovo’s ThinkCentre M90a Pro Gen 4 is the answer for businesses looking for synergy and to make workspaces more flexible, streamlined, and productive.”

Power to Produce Results

The ThinkCentre M90a Pro Gen 4 delivers performance when required, expandability when necessary, and results when needed. It’s ready to take on any challenge – packed with cutting-edge components, including Intel® vPro® Enterprise with up to 13th Gen Intel Core™ i9 processors, NVIDIA® GeForce RTX™ 4050 Laptop GPU, and up to 64GB of DDR5 memory. To keep the system optimized, the ThinkCentre M90a Pro Gen 4 is equipped with Energy Performance Optimizer, which utilizes machine learning to classify tasks and boost performance.

ThinkCentre M90a Pro Gen 4 enables ultra-fast file sharing with Thunderbolt 4, capable of reaching speeds of up to 40 Gbps and making transferring videos and gigantic files a breeze3. For professionals demanding even more, the AIO desktop can support an additional 8K or two 4K monitors, can be outfitted with external GPUs and storage drives, and can double as a monitor when connected to other devices.

Accurate and Thoughtful Display

Bigger does not always mean better, except for the ThinkCentre M90a Pro Gen 4. Boasting a 27-inch QHD display capable of showing even the most minute detail, the AIO shines at 350 nits and has an sRGB 99% rating, so that designs and artworks accurately reflect the artists’ inspiration and vision.

Individually calibrated to ensure that the same image is identical in every ThinkCentre M90a Pro Gen 4, the AIO not only focuses on the artists’ work, but also on their wellbeing. The premium AIO desktop is Eyesafe 2.0 and Flicker Free certified by TÜV Rheinland and has Natural Low Blue Light technology built into the hardware to reduce eyestrain and fatigue.

Multi-Device Connectivity Simplified

Modern organizations require collaboration across departments, creatives, and devices, and the ThinkCentre M90a Pro Gen 4 is the solution to creating the ultimate hybrid ecosystem. In addition to the Thunderbolt 4 port, the ThinkCentre M90a Pro Gen 4 also offers an optional Thunderbolt 3 port4 that allows users to share the display as a Thunderbolt monitor when connected via the included USB-C® cable. Through this feature, users can also share a second M.2 SSD to laptop or PC with super-while enjoying high-speed data transfer rates.

ThinkCentre M90a Pro Gen 4 has power to spare and seamless connectivity with other laptops or PCs, but it can also become an extension to mobile devices. Lenovo ThinkPhone by Motorola and select Motorola smartphone users can connect to the AIO via app, gaining the ability to copy, paste, and drag-and-drop files between the phone and the desktop, as well as stream apps, respond to texts and keep track of notifications without having to use their phones.

“The ability to power through any task as well as to become a hub to multiple devices makes the ThinkCentre M90a Pro Gen 4 the ideal choice for a hybrid workforce,” added Menon. “A designer can now ideate on his phone from a coffee shop, create and design on his laptop at home and put the finishing touches the next day at work all without missing a beat.”

Designed for the Modern Professional

Privacy, security, and reliability are essential for the modern professional, and the ThinkCentre M90a Pro Gen 4 seamlessly blends hardware and software to give users peace of mind. Using a unique combination of AI, next-gen Human Presence Detection (HPD) with radar sensor and the RGB-IR camera, the AIO harnesses privacy with zero-touch login and logout that automatically blurs your screen when someone is behind you.

In addition to the array of security features, the ThinkCentre M90a Pro Gen 4 is built with a discrete TPM 2.0 chip for more secured encryption, comes with ThinkShield to safeguard data and assets, and can block USB storage devices with Smart USB Protection. The AIO is also Mil SPEC tested for durability and reliability5 and is UL Anti-dust certified.

To maintain the performance and security of the ThinkCentre M90a Pro Gen 4 as well as other devices in the fleet, Lenovo Device Manager is the preferred endpoint management tool for all users. Built to work seamlessly with Windows 11 and other operating systems, Lenovo Device Manager is a flexible, scalable, cloud based, and zero-touch solution that allows users to connect and configure policies across all devices. Lenovo Device Manager works to optimize and improve device functionality, monitor device connectivity, track hardware and software changes, and more.

Intentionality in Smart Design

The ThinkCentre M90a Pro Gen 4 comes with several customer-centric designs to streamline workspaces and enhance user experience, including a phone-docking bar, a built-in cord management base and an On-Screen Display joystick for easy menu selection. For professionals seeking to further amplify their system’s productivity, Lenovo offers a selection of accessories (sold separately), including a Conference Call Base with quad-array mics for 360-degree-far-field pickup and four Harman® speakers for crystal clear sound.

Certified for Microsoft Teams, the Conference Call Base connects to your computer using a Standard USB Type-C interface, is fine tuned for the human voice, and features echo cancellation and AI noise suppression.

Pricing and Availability6

The Lenovo ThinkCentre M90a Pro Gen 4 is now available in select markets.

About Lenovo

Lenovo (HKSE: 992) (ADR: LNVGY) is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s largest PC company by further expanding into growth areas that fuel the advancement of ‘New IT’ technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services. This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit, and read about the latest news via our StoryHub.

1Statistic obtained from BYOD Statistics 2022
2Lenovo ThinkCentre 2022 Changing Workplace Survey
3Actual transfer speed varies due to many factors, including device speed.
4Not a Thunderbolt host port. Connection to a laptop or desktop’s Thunderbolt port done through a single full-function Type C cable (included). Sold separately.
5Lenovo uses the US Department of Defense’s MIL-SPEC standards to test devices against hazardous physical and environmental conditions to determine durability. The Lenovo ThinkCentre MP90a Pro Gen 4 was tested against 10 categories and MIL-STD-12 procedures to prove its toughness. Abuse, like that contained in MIL-STD-12 testing, is not covered under Lenovo’s standard warranty.
6Prices may not include tax and do not include shipping or options and are subject to change without notice; additional terms and conditions apply. Reseller prices may vary. On-shelf dates and color options may vary by geography and products may only be available in select markets. All offers subject to availability. Lenovo reserves the right to alter product offerings, features and specifications at any time without notice.
7Actual available capacity is less and varies due to many factors, including formatting, partitioning and operating system, etc., which utilize part of this capacity. The available capacity may change with software updates.

LENOVO, THINKCENTRE, THINKSHIELD, and THINKPHONE are trademarks of Lenovo. INTEL, INTEL CORE, vPro, Thunderbolt and the Intel logo, and other Intel marks are trademarks of Intel Corporation or its subsidiaries. NVIDIA and RTX are trademarks of NVIDIA Corporation, Inc. USB Type-C® and USB-C® are registered trademarks of USB Implementers Forum. Wi-Fi is a trademark of Wi-Fi Alliance. TÜV is a registered trademark of the TÜV Rheinland Group. Dolby and Dolby Atmos are registered trademarks of Dolby Laboratories Licensing Corporation. HARMAN KARDON and Harman speakers are trademarks of Harman International Industries, Inc. MOTOROLA, the Stylized M Logo, MOTO and the MOTO family of marks are trademarks of Motorola Trademark Holdings, LLC. All other trademarks are the property of their respective owners. ©2023, Lenovo Group Limited.


#BigAppleBusiness American Banker Names Fourteen Leaders from Fifth Third Bank to 2023 Most Powerful Women Lists

Fifth Third Bank, National Association, is pleased to announce that 14 of its female leaders have been named 2023 Most Powerful Women in Banking honorees by American Banker. The annual list highlights standout accomplishments of female executives in banking and finance and this marks the largest number of award winners in Fifth Third’s history. The Bank’s 2023 honorees are:

Most Powerful Women in BankingBridgit Chayt, executive vice president, head of commercial payments and treasury management.
Melissa Stevens, executive vice president, chief marketing officer and head of marketing and design.

Most Powerful Team in BankingKristine Garrett, executive vice president, group regional president and head, Wealth & Asset Management.
Katelyn Browning, vice president and manager, Wealth & Asset Management strategy.
Tricia Eltonhead, senior vice president and Private Bank sales practice leader.
Jenny Franta, senior vice president, managing director, personal trust.
Lori Frischer, senior vice president, managing director, shared services, investment advisers and institutional services.
Heidi Jark, senior vice president, managing director, Foundation Office.
Frieda Rakhman, senior vice president, managing director, Business Transition Advisory Team and family wealth services.
Mary Ellen Reilly, senior vice president, managing director, investment management and trust.
Mary Robbins, senior vice president and Fifth Third Wealth Advisors chief investment strategist.
Lisa Tesarik, senior vice president, managing director, IMG administration and infrastructure optimization.
Marcie Wright, senior vice president, managing director, Private Bank portfolio management.

Most Powerful Women in Banking: Next 2023Jessica Farris, senior vice president, director of credit risk management.

“These leaders represent the best in our industry,” said Fifth Third President and CEO Tim Spence. “They deliver exceptional results for our customers and work to build stronger communities. On behalf of the Bank, we’re proud of you.”

For more than 20 years, American Banker or its predecessor publication has recognized the leading women in banking. Through a rigorous nomination process, the publication selects and recognizes top-performing female executives in banking. In addition to awarding honors to Most Powerful Women in Banking designees, American Banker also identifies and salutes the Most Powerful Women to Watch, Most Powerful Women in Banking Top Teams and Most Powerful Women in Banking: Next – an annual list of rising stars.

About Fifth Third
Fifth Third is a bank that’s as long on innovation as it is on history. Since 1858, we’ve been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it’s one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere’s World’s Most Ethical Companies® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is not only to be the nation’s highest performing regional bank, but to be the bank people most value and trust.

Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank, and its common stock is traded on the NASDAQ® Global Select Market under the symbol "FITB." Investor information and press releases can be viewed at


#SeeManhattanOnYourFeet #BostonPeachy #ShoeoftheWeekMen Fresh Foam X 1080v12 in White with arctic fox by @newbalance Highly Recommended by the Athletic Gentlemen of Whom You Know! FEARLESSLY INDEPENDENT SINCE 1906

Simply the best.
Better than all the rest!
Those are not original words by us obviously, but this is our philosophy and to know Manhattan, you've got to walk a lot.
We appreciate our male readers just as much as our female readers, so we put our athletic gentlemen to the test and they quite concur, New Balance Fresh Foam X 1080v12 is incredible in performance and lightness, not to mention style and versatility with this color scheme in white with arctic fox.
He tells Peachy:
These sneakers are extremely light weight and very comfortable. Plus the deep white color is so very in-trend with the current styles and the logo blends in great. These sneakers feel and look like you’re wearing a cloud. A very well-designed sneaker that I love wearing and already I am getting tons of compliments!
New Balance states:
If we only made one running shoe, that shoe would be the 1080. What makes the 1080 unique isn’t just that it’s the best running shoe we make, it’s also the most versatile. The 1080 delivers top-of-the-line performance to every kind of runner, whether you’re training for world-class competition, or catching a rush hour train. The Fresh Foam X 1080v12 represents a consistent progression of the model’s signature qualities. The smooth transitions of the pinnacle underfoot cushioning experience are fine-tuned with updated midsole mapping, which applies more foam to wider areas of the midsole and increases flexibility at the narrower points. The ultra-modern outlook is also reflected in the 1080’s upper construction. The v12 offers a supportive, second-skin style fit with an engineered Hypoknit upper, for a more streamlined overall design.
Fresh Foam X midsole delivers our most cushioned Fresh Foam experience for incredible comfort
Hypoknit upper designed to provide strategic areas of stretch and support
Underfoot cushioning and flex zones informed by pressure mapping data
Blown rubber outsole
Size & Fit
292 grams (10.3 oz)
Style #: M108012W
We have simple taste.
We like the best.
We wear New Balance Fresh Foam and these are Highly Recommended by Whom You Know!

About New Balance: New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs more than 7,000 associates around the globe, and in 2021 reported worldwide sales of $4.4 billion. To learn more about New Balance, please visit


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