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Monday, April 20, 2009

BIG APPLE BUSINESS: Balance Water


Manhattan based Balance® is the world’s first non-flavored spring water containing homeopathic Flower Essences. Whom You Know thinks it is wonderful!

By combining Flower Essences with natural spring water, Balance® has created a pristine, wellness beverage that helps with stress and tension. The use of flower essences dates back centuries over many cultures. In the 1930s, they were popularized by Dr. Edward Bach, who introduced the most well-known homeopathic remedy, Rescue Remedy®. Balance uses Australian wildflowers which are particularly interesting and unique in their properties given their diversity, beauty, remote growing locales and the harsh conditions they typically have to endure.

Balance is made in NY. They use beautiful spring water from high in the Catskills above. They use this spring water to dilute the flower essence concentrate that is shiped over from Australia in small quantities. They do not ship water around the world or even around the country- they only ship small amounts of highly concentrated Flower Essences. With a bottling operation in the Catskills, the Midwest and in Sierra Nevada,CA Balance Water minimizes any shipping. The labor, caps, bottles, water and labels are all produced locally. They use a partially recycled bottle, vegetable dye inks for the labels, non-solvent based glue for the labels and are close to implementing a new completely biodegradable bottle. All of the Balance employees take public transport to work. Balance Water takes environmental responsibility very seriously by both minimizing their carbon footprint (they even developed and trademarked a symbol) and by using natural products wherever possible.

Balance has offices on 32nd Street in Manhattan. The leading NY based drugstore chain, Duane Reade, carries Balance as part of their ongoing support for local NY companies. Balance is also ranged in Whole Foods Market and Food Emporium.

Balance® products do not contain any flavors, colours, preservatives, artificial additives, sugar or calories.

All of the organic flowers are hand-picked growing in the wild (wild harvested). They are not farmed and come from some of the most remote and pristine environments on the planet (outback Australia and the remote rainforests of Australia)

Balance for the MindTM

This water is enhanced with 6 flower essences handpicked to support focus and concentration. It helps people deal with the pressures of everyday life, and assists in calming and centering the mind.


Balance for WomenTM
This water is enhanced with 8 flower essences, five of which are common with Balance for the Mind plus an additional three specific to women that help with emotional stress, sleeping patterns and avoiding water bloating.


Balance for TravellingTM
This water is enhanced with 6 flower essences handpicked to help combat the stresses of travelling: physical and emotional fatigue, poor sleep and jet lag.

Balance for ChildrenTM

This water is enhanced with 4 flower essences specially selected to help calm, settle and focus children without removing their energy. It is 100% natural and organic.

‘We encourage people to educate themselves with beverages by always reading the label carefully to avoid hidden sugars, acidity and preservatives. With our product range, we hope people will learn about Flower Essences, look at our web site and drink our wellness beverage. We are confident that they will not only enjoy the taste of the product but also benefit from the additional effects of the Flower Essence over time. We are not inventing something new here; we are just changing the format of a long standing product to make it more convenient for mainstream access” Martin Chalk, Balance Company. Peachy Deegan was so pleased to meet Martin Chalk recently at Catherine Malandrino and is pleased to present him and Balance Water to Whom You Know readers!

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