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Tuesday, May 4, 2010

Say Aloha Manhattan with Peachy Deegan, Wearing your Maui Jim Rainbow Falls! BREATHTAKING COLOR AND CASCADING BEAUTY WILL BE APPRECIATED LIKE NEVER BEFORE WITH RAINBOW FALLS: The latest style from Maui Jim®.


 
SAY ALOHA, MANHATTAN! Rainbow Falls is the newest style from Maui Jim that ingeniously combines strong classic, feminine fashion with versatility and superior eye protection, providing an ideal design for driving or taking an afternoon stroll down Madison Avenue.  Rainbow Falls features a high-gloss nylon and acetate frame, which is lightweight, durable and easily adjustable.  Its shape is a soft square with rounded corners, and it compliments many facial shapes.  This attractive style is available in five beautiful, distinctive color combinations, including:  Dusty Rose & Red with Neutral Grey, Cinnamon & Bubblegum with HCL® Bronze, Black & White Swirl with HCL Bronze, Abalone & White with Maui Rose™, and White Pearl & Lilac with Maui Rose.  We love this new look at Whom You Know and it is just in time for the weather we have now, which is absolutely perfect!

      The Rainbow Falls features Maui Jim’s proprietary Maui Evolution® lens material, which provides outstanding clarity, scratch and impact resistance in a feather-weight package.  The lenses contain Maui Jim’s patented PolarizedPlus®2 technology, which wipes out glare completely and injects the view with color, clarity and contrast.  These really are quite light on your face and when the sun goes down, they don't add much weight to your bag either.

      “Importantly, Maui Jim lens technology lets colors really pop,” explains Maui Jim’s Mike Dalton, President of the company.  “Our lenses are optically correct, distortion-free and actually shed water and snow thanks to their waterproof coating.”
      Maui Jim named their new style after a popular park located in Hilo on the Big Island of Hawaii where visitors are able to view a spectacular 80-foot waterfall surrounded by beautiful tropical foliage.  Hilo is a long way from Manhattan, but these spectacular spectacles are not!  Put a little Hawaii into your East Coast Summer with Peachy and Maui Jim!  We highly recommend them.

ABOUT MAUI JIM SUNGLASSES
      Maui Jim began as a small company selling sunglasses on Maui, Hawaii, back in the early 1980s.  As local demand grew for sunglasses that provided advanced protection from the severe glare and UV rays of the Hawaiian sun – without distorting the beautiful colors of the Island, the company developed proprietary technology – PolarizedPlus, which was later patented.
      Maui Jim was “born” with an original line of seven sunglass styles.  At first, the sunglasses were exclusively sold in Maui, Hawaii.  In 1991, the company was purchased by Hester Enterprises, and in 1994, Hester enlisted RLI Vision Corporation of Peoria, Illinois, to be the mainland distributor of Maui Jim Sunglasses for the ophthalmic market.
      Maui Jim, Inc. was established in December 1996, when Maui Jim Sunglasses acquired RLI Vision.  This provided the financial resources and infrastructure to accommodate the phenomenal sales growth of Maui Jim Sunglasses.  Today, the company sells more than 75 styles and 200 SKUs and is the fastest growing polarized sunglass maker in the world.

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