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Thursday, June 3, 2010

Shopping Extravaganza Returns to NYC to Give Local Retailers Much Needed Boost Nolcha Kicks-Off Independent Retail Week to Support New York City Boutiques

Independent Retail Week (June 7 through June 13), created by Nolcha.com, returns for another year to help lift the local economy by further accelerating consumer spending while celebrating the diversity of New York’s fashion scene. The initiative offers independent retailers a reputable platform to reach thousands of consumers via a week-long, city-wide shopping extravaganza and increase brand awareness. Prior Independent Retail Week’s held in NYC and Chicago have been highly regarded by both retailers and consumers. Participating stores confirmed include: Sarar, Shoegasm, Duncan Quinn, Mini Centro Shoes and Kaight with additional retailers being added weekly.


“We are very excited to again be promoting Independent Retail Week in NYC this year. As the Manhattan Chamber Commerce is primarily focused on supporting small businesses growth and job creation, we strongly believe in this initiative, which is held to increase brand awareness, sales and support for independent fashion boutiques.  So go on out and shop and support our business community,” states Nancy Ploeger, President of the Manhattan Chamber of Commerce.


There is something for everybody: those who want to be pampered with beauty samples and spa treatments by Prettycity.com, cocktail parties with Don Q Rum for the fashionista who wants to grab the latest trends and style consultancy parties where consumers can get advice from the retailers themselves. Some of the activities include:

    ·         Shop In Style: Show us your fashion savvy ways and design the Official shopping tote
    ·         Show Off Your Fashion: Share your outfit before you attend an Independent Retail Week or post your Independent Retail Week purchase at www.iswearing.com and hear what people think of your style
    ·         Umbrella Drive: Support a green New York and drop off your broken umbrellas to be transformed into fashion items and the chance to win a prize. The proceeds of the created items will be donated to Haiti relief efforts. 
“As always as a celebrated retailer of Independent Retail Week I look forward to the additional foot traffic and sales.” stated Luba Sapir, Owner, Mini Centro Shoes. “I welcome consumers to stop in, check out our latest collections and pick up the Independent Retail Week Tote.”  


Consumers can pick up a shopping tote full of goodies at Mini Centro Shoes and Mandee on Monday, June 14th. Independent Retail Week: New York is supported by www.nycdress.com; a resource that features Local Boutiques who offer that unique shopping experience not found on-line or at the mall. 


Visit www.independentretailweek.com for full event listings and promotions.


About Nolcha
Nolcha is a leading business platform for independent fashion designers and retailers via educational and event resources; making business easy for the fashion minded. The Nolcha platform includes Fashion Entrepreneur Report, delivering daily business education online; Nolcha Fashion Week: New York, currently held during New York fashion week providing key exposure to press, buyers, and industry figures for independent fashion designers from all over the world to break into the New York fashion market, in both apparel and accessories; events during London Fashion Week and Independent Retail Week in New York, Philadelphia, Chicago and San Francisco, an initiative to drive business and increase revenue for independent fashion retailers.  www.nolcha.com    

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