Whom You Know: BURBERRY SPRING SUMMER 2012 AD CAMPAIGN ANNOUNCEMENT

Monday, December 19, 2011

BURBERRY SPRING SUMMER 2012 AD CAMPAIGN ANNOUNCEMENT

Introducing the Burberry Spring Summer 2012 ad campaign featuring new British cast Eddie
Redmayne and Cara Delevingne

Cast reflects different facets and attitudes of the Burberry guy and girl

Shot in London, the campaign reinforces the brand’s heritage in protection from the weather,

showcasing outerwear including trench coats and parkas

New images will be introduced every month throughout the season, showcasing the breadth of the

Burberry collections in a playful and dynamic way

Campaign available from 4 January 2012 across all Burberry off- and online platforms including

Burberry.com, Facebook, YouTube, Google+, Twitter and Instagram

BRITISH CAST

Eddie Redmayne Actor

Cara Delevingne Actress / Model

Creative Direction Christopher Bailey

Photographer Mario Testino

COLLECTIONS FEATURED

Burberry Prorsum

Burberry London including tailoring

Burberry Brit

Burberry Accessories

BACKGROUND INFORMATION ON THE CAST

Eddie Redmayne

British actor

Part of the Burberry family – first featured in the Burberry Spring Summer 2008 ad campaign

Cara Delevingne

British actress and model

Part of the Burberry family – first featured in Spring Summer 2011 ad campaign and Burberry

Beauty campaign, as well as Burberry Prorsum runway shows

Whom You Know congratulates Burberry on this new campaign and wish our readers on the other side of the pond a very Merry Christmas!

www.burberry.com

www.artofthetrench.com

www.facebook.com/burberry

www.twitter.com/burberry

www.youtube.com/burberry

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