All Columns in Alphabetical Order

Tuesday, January 17, 2012

MOVERS AND SHAKERS: Pascal Boyé Director of North American Sales at Nicolas Feuillatte Champagne Sponsored by Liz Barbatelli's The Laundry at Linens Limited and E. Braun & Co. in Beverly Hills

Pascal Boye

Both of the brands owned by Liz Barbatelli equally embody luxury and fine living, and we all know that quality linens go hand in hand with the right champagne. Both exemplify the word luxury and the finest living, embellishing your entertaining style. This makes her companies the perfect pair to sponsor our Movers and Shakers segment honoring Pascal Boye, the Director of Sales of Nicolas Feuillatte Champagne.

Her company is the premier laundry service that takes care of their customer’s linens from all over the U. S. and In the past Whom You Know has highly recommended
The Laundry at Linens Limited, one of Liz Barbatelli's companies:

In addition, now they offer The Laundry’s Finest Laundry Powder which is the perfect detergent to enhance your lifestyle. The concentrated detergent formula is more effective than plant extract formulas and contains no synthetic chemicals and polluting additives. It is free from optical brightening or bleach alternative additives and protects your clothes against fading and discoloration. It is eco-friendly with its pH balanced, biodegradable and organic formula. Recycled materials make up the sturdy, refillable canister good for 40 high efficiency loads of laundry or 20 loads in a conventional machine. The canister comes with a handy dispensing scooper and can be easily refilled with pre-measured plastic refill bags, thereby reducing landfill waste. As a result, today the company is recognized as the foremost fine linen laundry service in the country and its commitment to being environmentally friendly and being biodegradable make the world a better place!

For generations, E. Braun & Co. in Beverly Hills, Liz Barbatelli's second venture, has been the unrivalled source of the world’s most luxurious linens for the table, bed and bath. You can customize your entire home with E. Braun & Co. in Beverly Hills making for a comfortable fit of use and lifestyle! In this generation, the legend is renewed, as E. Braun & Co. emerges as the classic American linen house with the 21st century perspective. Whom You Know highly encourages that you consult E. Braun & Co. in Beverly Hills for your linen needs where Liz and her team of experts cater to your bespoke vision. Today, E. Braun & Co. assembles the finest collections of traditional and contemporary linens, staffed with experts ready to guide you in selecting the linens that will give you the greatest satisfaction and enjoyment for years to come. 
At Whom You Know we embrace all aspects of the best entertaining and you can be assured when we are sipping Champagne and entertaining in high style, it is with E. Braun linens laundered in the finest detergent on earth by The Laundry at Linens Limited.


Pascal Boyé was born in Libourne, France in 1961 from a family of Bordeaux vintners. The last of a tribe of six children, he grew up to become a quietly determined personality. After studying civil engineering in Bordeaux, he flew to the US at the early age of 22 to study computer sciences and English. During his two-year stay in Florida, Boyé had the opportunity to experience life to its fullest.

But his passion for wine called him back to his homeland where he returned in 1986 to start in the wine business, exporting some of the finest Bordeaux all over Europe, United States and South America. For 7 years, he was a Sales Manager at the Compagnie Médocaine des Grands Crus (a part AXA Millésimes), in charge of the most important markets worldwide - USA, Canada, South America, England, Germany, Ireland, and Switzerland.

He was then selected to open and direct the New York office for AXA, called Chateaux & Associés, where he had the occasion to manage a dream portfolio: Château Lynch-Bages, and Château Pichon Longueville Baron in Pauillac, Château Petit-Village in Pomerol, Château Franc Mayne in St Emilion, Château Cantenac Brown in Margaux, Château Suduiraut in Sauternes, and the Michel Lynch brand all from Bordeaux, as well as Quinta do Noval from Portugal and Disznoko from Tokay, Hungary. Thanks to his tireless energy and his connections in the wine business, Boyé found the right importers for all the brands he managed. Such efforts paid off, and in 1998, the New York office reached a turnover of $10 million. 

When Champagne Nicolas Feuillatte was in a position to open its own office in New York to manage their growing brand in the United States, Boyé was indeed the perfect candidate, with his 15 years of experience in fine wine exports. In December of 2000, Boyé started this big adventure as Feuillatte’s Director of Sales for the North American market, where one of his first responsibilities was to negotiate a contract with a new and much larger importer. Under the firm direction of Boyé, the brand grew from 19,000 cases in 2000 to 59,000 cases in 2007. By 2008, Champagne Nicolas Feuillatte had secured its position as a Top 3 Champagne Brand internationally, and a Top 5 Brand in the US market. In 2009, he played a key role in securing a new American importer, Ste. Michelle Wine Estates based in Woodinville, WA. Boyé hopes to continue brand growth, while drastically increasing the sales of the super premium category led by Feuillatte’s Palmes d’Or. We are absolutely thrilled to present Pascal Boye as our latest Mover and Shaker!

Peachy Deegan interviewed Pascal Boye for Whom You Know.

Peachy Deegan: What is your first memory of wine?
Pascal Boye: I am born into wine. My family owned a vineyard in Bordeaux-France. So I started to drink and to enjoy wine rather early. Always with moderation, of course…

What are the biggest differences between consumers of champagne in North America and consumers of champagne in France?
North American consumers drink champagne to celebrate, and for special occasions.
French champagne drinkers are more open to drinking champagne on a regular basis.
Because Champagne is a wine before being champagne, both consumers on either side of the continent should enjoy it with food. This is a terrific wine to pair with food.

What should most Americans know about France that most do not know?
France has a lot magic: Food, wine, quality of life, beauty, and a lot of history. But sometimes Americans forget that the French love the Americans: their way of life, their easygoingness, their entrepreneurship, their music. The French are really fascinated by the american spirit.

What are your favorite Bordeaux wines and why? 
I love Bordeaux from the left Bank in Medoc; My favorite is Chateau Pichon Longueville Baron
Ot has the perfect balance between fruit, tannins and acidity.

We love Florida- how did you like it there and what part did you live in?
I loved the sunshine, the nice weather and I had a lot fun…. I was a student

Do you use any of your computer science background in your current position?
I always do indeed. Science is part of our everyday life: computers, spreadsheet, reasoning, etc.

What are the keys to success in sales of any product?
The main point is definitely the quality of what you sell.

What or who has had the most influence on your pursuit of excellence?
I would say hands down my parents influenced me most. 

What are you proudest of and why?
Moving to the US was a dream since I was ten. It wasn't easy but I made it so far!!

What would you like to do professionally that you have not yet had the opportunity to do?
I absolutely love what I am doing: Champagne, traveling, meeting some great people.
But if I had been a better player, I wold have loved to become a Tennis pro. But I wasn't good enough. I still adore the game.

What honors and awards have you received in your profession?
I never was awarded officially, but to me, the best awards is to make Champagne Nicolas Feuillatte a success story in the US with the whole team. That is a great accomplishment and I am proud of it.

What is your favorite place to be in Manhattan?
I love the Meat Packing district.

What is your favorite shop in Manhattan?
Definitely the Apple store: I can spend hours there.

What is your favorite drink?
Port, specifically Quinta do Noval

What is the funniest thing that has ever happened to you at a cocktail party?
Spending 30 minutes talking to somebody who knew me and I didn't know who she was.
Funny and embarrassing. Oh well!

What is your favorite restaurant in Manhattan?
There are way too many to start! 

What is your favorite Manhattan book?
I would not list a book but a paper: I am a total fan of the New York Times. One could say I am even a bit addicted.

Who would you like to be for a day and why?
A tennis pro....for the trophy.

If you could have anything in Manhattan named after you what would it be and why?
How about my name on Madison Avenue.
Always think big!!!

What has been your best Manhattan athletic experience?
Walking. You have to walk so much in the city…
But not the marathon. That would be too much.

What is your favorite thing to do in Manhattan that you can do nowhere else?
Crossing the street while avoiding to be killed 10 times. So far, it has worked… 

If you could have dinner with any person living or passed, who would it be and why?
Albert Camus, who was a French litterature Nobel prize (1957 -1960). I adore his philosophy and he still inspires me today.

What has been your best Manhattan art or music experience?
I have been lucky to go to many concerts: Supertramp, Joe Cooker, Bruce Springsteen, etc.

What do you personally do or what have you done to give back to the world?
One of my favorite charities is the Salvation Army

What do you think is most underrated and overrated here?
Most Overrated: Religion (the people's opium)
Most Underrated: Passion (which is essential to go through life)

Other than Movers and Shakers of course, what is your favorite Whom You Know column and what do you like about it?
Peachy's Sweet Deals: it is always great to find out about a great deal.

Have you drank The Peachy Deegan yet and if not, why not?
Not yet!! Can't wait to try it.

What else should Whom You Know readers know about you?
I have a passion for my work, for life, I am kind, and I love to work hard.
I take my job and my life seriously but I don't take myself too seriously either.

How would you like to be contacted by Whom You Know readers?
The best is to be contacted through Whom you know as an answer to this article. 

Back to TOP