Whom You Know: FREDERIC FEKKAI

Monday, July 13, 2009

FREDERIC FEKKAI – COMPANY OVERVIEW

Whom You Know was pleased to evaluate the Fekkai brushes recently and we think knowing about the company as well is quite interesting! We think you will think so too.

HAIR CARE PRODUCTS

Renowned style-maker Frédéric Fekkai is one of the most celebrated names in beauty and hairstyling. Acclaimed for his modern, individualistic approach, Frédéric has made an indelible mark on the beauty and fashion communities with his innovative styling, exclusive salons and luxurious hair care products.

The Frédéric Fekkai hair care collection – the ultimate in luxury hair care – was originally introduced in 1995. Frédéric developed his line to meet the particular needs of different hair types, and infused each product with nutrients essential for restoring and rejuvenating the hair. Before his products are marketed to the public, Frédéric and his staff personally test every formula in his world-renowned Frédéric Fekkai Salon to ensure the highest quality and performance.

In addition to providing exceptional professional results, Fekkai products feature luxurious textures and refreshing, invigorating scents. The hair care line is divided into regimen “families” to suit individual needs, including: Advanced Care, Color Care, Ultra Moisture, Gloss, Repair, Color Enhance, Style, Men’s Grooming, and Styling Tools.

Frédéric Fekkai products are available in the finest retailers around the world and, of course, in the world famous Frédéric Fekkai Salons.
THE SALONS
Frédéric Fekkai Salons are renowned for providing the highest quality service in the most luxurious manner. At each location, clients are treated to the ultimate in pampering at these full-service beauty retreats by the industry’s most sought after stylists and beauty specialists. Fekkai salons and stylists have been featured in countless media outlets around the world including Allure, Harper’s Bazaar, InStyle, New York Times, USA Today, Town & Country, Vanity Fair, Vogue, W, Access Hollywood, NBC Today Show, Oprah Winfrey Show and VH-1.
Frédéric Fekkai / Fifth Avenue In April 2006, the flagship Frédéric Fekkai Salon moved into its current home – a beautiful 10,000 sq. ft. loft atop Henri Bendel in the heart of the fabulous Fifth Avenue shopping district – just steps away from Rockefeller Center, St. Patrick’s Cathedral and Central Park. Servicing 400 clients per day, Frédéric Fekkai / Fifth Avenue is one of the largest salons in the world. Fekkai equals style and luxury, and Frederic Fekkai / Fifth Avenue is the very best of both.

Frédéric Fekkai / Beverly Hills opened in November 1997. The 5,000-square foot atelier, which has become a beauty destination for Hollywood A-listers and power players, spans the penthouse of one of Rodeo Drive's most elegant three-story structures. Whether it’s relaxing on the cypress tree and bougainvillea-lined patio or the charming veranda overlooking Rodeo Drive, this salon is the perfect escape. In addition to a complete menu of salon services, prominent Beverly Hills plastic surgeon Dr. David Sayah offers clients outpatient services such as laser facials and hair removal.

Frédéric Fekkai / Palm Beach opened in May 2004. This 1,600 square foot Pied-à-terre is located in the Brazilian Court, a world-class condominium hotel renowned for luxury and personal service. The Zen-like décor and intimate setting provide a tranquil escape unlike any other in Palm Beach.

Frédéric Fekkai / SoHo opened in January 2007. This highly anticipated second New York outpost joins the luxury and sophistication of Uptown with the modernity and edge of Manhattan’s hottest neighborhood. Enhancements include extended hours for late-night party prep, and delicious café menu from the legendary Barolo Restaurant, downstairs.
Frédéric Fekkai / Melrose Place opened in September 2007. This intimate and elegant beauty retreat joins the growing list of fashion and style destinations on West Hollywood’s chicest street. Signature Fekkai services and mani/pedi’s al fresco make this new location a must for young Hollywood A-listers on the go.
Frédéric Fekkai / Dallas opened in December 2007. Frédéric has introduced his signature service and salon experience to the great state of Texas with the opening of Frédéric Fekkai Dallas. The 2,430 square-foot salon has opened its doors to the public in December 2007 in prestigious Highland Park Village.
Frédéric Fekkai / Greenwich opened in May 2008 in Greenwich, CT. With this newest addition to his growing salon empire, Frédéric brings his signature service and world-renowned, luxurious approach to style straight to his devoted clients who reside in this affluent, upscale suburb 30 miles outside New York.

TIMELINE

1979 Frédéric moves to Paris from native Aix-en-Provence to work with Jacques Dessange

1982 Frédéric moves to NYC to help launch the Bruno Dessange Salon on Madison Avenue

1989 Frédéric Fekkai Beauty Center opens in Bergdorf Goodman, NYC

1991 Frédéric Fekkai Beauty expands from 25 chairs to 52 chairs

1992 Frédéric styles hair for First Lady Hillary Clinton

1993 Frédéric styles hair for actress Emma Thompson for the Academy Awards, where she wins Best Actress for “Howard’s End”

1994 Frédéric styles President Bill Clinton’s hair for the cover of Vanity Fair

1995 Frédéric is named one of People Magazines “50 Most Beautiful People”; Frédéric styles Jessica Lange’s hair for Academy Awards, where she wins Best Actress for “Blue Sky”; Launches the Frédéric Fekkai hair and body care collections; John F. Kennedy, Jr. makes his first of many visits to have his hair cut by Frédéric

1996 Fekkai moves his flagship salon to New York’s prestigious 57th Street; salon grows to service up to 400 clients per day

1997 Fekkai opens salon on Rodeo Drive in Beverly Hills

2000. Fekkai’s book, “Frédéric Fekkai: A Year Of Style” (Clarkson Potter) is published

2001. Fekkai products named one of the top 100 luxury beauty brands in Women’s Wear Daily

2002 Fekkai for Men product collection launches

2004 Frédéric launches his hair care products in the U.K.; opens salon in the Brazilian Court Hotel in Palm Beach

2005 Frédéric Fekkai products available in his native France; Fekkai creates innovative “Style Lounge” service concept at Sephora Champs Elysées, Paris; launches product line in Canada and Greece

2006 Fekkai products enjoy rapid international growth with the launch of the brand in Germany, Australia, Italy, Poland, Austria, Holland, Spain, Turkey, and Dubai; the flagship Frédéric Fekkai Salon in New York City relocates to Henri Bendel on Fifth Avenue, into a completely refurbished, luxurious 10,000 square foot loft spanning the entire 4th floor of this beautiful landmark building; Frédéric creates a line of fine diamond and gold jewelry: Frédéric Fekkai by H.Stern; introduces first resort salon, Frédéric Fekkai for the Hôtel Guanahani, St. Barth; announces plans for additional salons across the country and abroad

2007 Fekkai adds three new locations to his celebrated salon empire: Frédéric Fekkai SoHo (NYC), Frédéric Fekkai Melrose Place (West Hollywood), and Frédéric Fekkai Dallas; announces plans to open additional locations in Greenwich, CT and Las Vegas, NV. Frédéric Fekkai products now available in 32 countries around the world; Frédéric Fekkai and his wife Shirin von Wulffen are named to Vanity Fair’s International Best Dressed List

2008 Fekkai adds two more salons to his growing empire in the New York area with the opening of Frédéric Fekkai Greenwich, in Greenwich, CT, and Frédéric Fekkai Madison Avenue at the newly renovated Mark Hotel on the Upper East Side.

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