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Tuesday, September 8, 2009

Demeter Fragrance Library

Not just another designer fragrance: the Demeter Fragrance Library consists of 250 fragrances inspired by real life objects and experiences. If she could, Peachy Deegan would try them all but she started with three amazing scents: Honeysuckle, Sex on the Beach and Pink Grapefruit!

The Honeysuckle was truly classic and a warm pick-me-up, as was expected, but had a fresh, lasting scent that we appreciate. As far as Sex on the Beach goes, all we want to say in print is that we have only had the drink-certainly this is the first perfume we have had of this scent! It is fun, fruity, and what you should splash on yourself at 2pm when you are falling asleep at your desk counting down the minutes to happy hour when you hopefully will be drinking something as fabulous as Star Vodka http://www.starvodka.net/, or better yet, Star Vodka itself. Pink Grapefruit evokes a happy scent that will remind you of the Florida sunshine, Spring Break, and Flamingos galore. The unique perspective of creating fragrances inspired by reality rather than fantasy has several implications that set Demeter apart from the rest of the designer fragrance crowd and we love that at Whom You Know.

Demeter maximizes the bond between scent and sense memory.

There is overwhelming evidence that our strongest emotional responses are to our sense of smell. That means that fragrance based on real objects will:

• Elicit powerful emotional responses driven by the memories related to that scent. Think of Proust’s Madeleine or Shakespeare’s Rose.

• Choosing and wearing such a fragrance is a personal expression of that emotional response. This is diametrically different from designer fragrance, where the purchase of a scent is often aspirational, representing the adoption of the lifestyle that particular designer portrays. Demeter is the only prestige scent that is all about the wearer, not the maker.

Demeter thinks scent should be fun and affordable
Great scent should be for everyday use, not just special occasions. Demeter produces scents that are easy-to-wear and affordable, but also distinctive and unique,
by using the simple notes and accords that master perfumers use to create more complex designer scents. At Demeter, we believe these note and accords are beautiful in their own right, as tens of thousands do around the world.

With fragrances as varied as Sex on the Beach, Dirt and Jelly Belly Blueberry Muffin there is something for every taste in the Library. The only place where all the scents are sold, however, is on Demeter’s own website, http://www.DemeterFragrance.com

Distributors and retailers can create their own collections, sometime seasonal, sometimes around themes, and sometimes just varied best sellers-but regardless of how they are organized, Demeter creates an extraordinary retail experience.

These uncannily accurate, yet exceedingly wearable fragrances offer the customer a choice of original and unique scents not seen before. This creates a meaningful, entertaining and engaging interactive experience at the retail level. It’s hard to leave the Demeter counter without a smile and a purchase.

Demeter Fragrance Library is constantly working to expand its repertoire of pleasurable scents, and develop new ways in which those scents may be experienced. “We encourage people to create their own personalize and customized fragrance experience by mixing, matching or layering two or more of the scents from our Library” says CEO Mark Crames. “Demeter provides the tools to make your own statement in scent, not adopt someone else’s. We call your own personal combination of Demeter scents’ Perfect Match,’ and encourage our customers to share their Perfect Matches with each other through our website forum.”

The Library continues to break new ground each season, moving more deeply into creating entirely new licensed collections of objects not previously thought suitable for interpretation into fragrance. Demeter, however, having successfully licensed and launched fragrances for Play Doh, Necco Sweethearts and Jelly Belly Jelly Beans, continues to innovate.

Demeter also continues to display virtuosity by adding to the Classic Library, where scents like Baby Powder, Pure Soap and Frozen Margarita are joining other Demeter best sellers like Laundromat, Gin & Tonic and Kahala’s Hawaiian Surf.


DEMETER CLASSIC

Almond
Amber
Angel Food
Apple Blossom
Apple Pie
Baby Powder
Bamboo
Banana Flambee
Basil
Beetroot
Beeswax
Between The Sheets
Birthday Cake
Black Pepper
Black Russian
Blueberry
Bonfire
Bourbon
Brownie
Bubble Gum
Bulgarian Rose
Cannabis Flower
Cappuccino
Caramel
Celery
Chai Tea
Chamomile Tea
Champagne Brut
Cherry Blossom
Chocolate Chip Cookie
Chocolate Covered Cherries
Chocolate Mint
Christmas Tree
Cinnamon Bark
Cinnamon Bun
Cinnamon Toast
Clean Windows
Coconut
Condensed Milk
Coriander Tea
Cosmopolitan
Cotton Candy
Cranberry
Crayon
Crème Brulee
Croquembouche
Cucumber
Cypress
Dandelion
Daphne
Devils Food
Dirt
Dregs
Dulce de Leche
Dust
Earl Grey Tea
Earthworm
Egg Nog
Espresso
Fiery Curry
Fig Leaf
Firefly
Fireplace
Flower Show
Fraser Fir
Freesia
Fresh Ginger
Fresh Hay
Frozen Margarita
Fruit Cake
Funeral Home
Fuzzy Navel
Gardenia
Geranium
Giant Sequoia
Gin & Tonic
Ginger Cookie
Gingerale
Gingerbread
Ginseng Root
Glue
Golden Delicious
Graham Cracker
Grapefruit Tea
Grape Leaf
Grass
Green Tea
Green Tomato
Greenhouse
Heather
Heliotrope
Hibiscus Tea
Holy Smoke
Holy Water
Honey
Honeydew Melon
Honeysuckle
Hot Toddy
Humidor
Incense
Iris
Ivy
Jasmine
Laundromat
Lavender
Lavender Martini
Leather
Licorice
Lilac
Lily of the Valley
Lime
Linden
Lobster
Lychee
Madeleine
Malaga Cooler
Mango
Marshmallow
Martini
Mahagony
Masdevallia
Mesquite
Meyer Lemon
Mildew
Mint Julep
Mojito
Mulled Cider
Mushroom
Myrrh
Neroli
New Leaf
New Zealand
Ocean
Olive Flower
Orange Cream Pop
Orange Juice
Orchid
Paint
Paperback
Parsley
Passion Fruit
Patchouli
Peach
Peony
Persimmon
Piña Colada
Pineapple
Pink Grapefruit
Pink Lemonade
Pipe Tobacco
PlayDoh
Poison Ivy
Pomegranate
Popcorn
Prickly Pear
Privet
Prune
Pruning Shears
Pumpkin Pie
Punch
Pure Soap
Quince
Rain
Raspberry Jam
Redhead in Bed
Red Poppies
Riding Crop
Rubber
Russian Leather
Rye Bread
Saddle
Salt Air
Sambucca
Sandalwood
Sawdust
Scottish Shortbread
Sex On The Beach
Sex On The Beach/So.Beach
Snow
Spring Break
Sour Apple Lollipop
Stable
Steam Room
Sticky Toffee Pudding
Strawberry Ice Cream
Stringbean
Sugar Cane
Sugar Cookie
Suntan Lotion
Sushi
Sweet Orange
Sweet Pea
Swimming Pool
Tangerine
Tarnish
This Is Not A Pipe
Thunderstorm
Tiger Lily
Tiramisu
Tomato
Tomato Seeds
To-Yo-Ran
Turpentine
Vanilla Cake Batter
Vanilla Ice Cream
Vetiver
Vinyl
Violet
Waffle
Waffle Cone
Watermelon Lollipop
Wet Garden
Whiskey Tobacco
White Russian
Wisteria
Ylang Ylang

LICENSED COLLECTIONS

Jelly Belly
Blueberry Muffin
Fruit Salad
Hot Fudge Sundae
Mango Pineapple Salsa
Sugar and Spice
Wild Blackberry
Peach Cobbler
Very Cherry Cream

KAHALA
Bird of Paradise
Blue Hawaiian
Coconut
Guava Nectar
Hawaiian Surf
Hawaiian Vanilla
Kamikaze
Lava Rock
Macadamia Nut
Papaya
Piña Colada
Hawaiian Black Ginger


LICENSED
COLLECTIONS
Continued

NECCO Sweethearts
Call Me
Be My Valentine
Love Me

TOOTSIE
Tootsie Roll
Tropical Dots
Junior Mints

HERSHEYS
Hershey’s Kisses
Hershey’s Special Dark
Reeses Peanut Butter Cups
Jolly Rancher:
Smooth Watermellon
Jolly Rancher:
New Green Apple

POPTARS
Frosted Blueberry
Frosted Strawberry
Frosted Brown Sugar Cinnamon

HOTKISS
Double Trouble
Heart Breaker
Girly Girl
Sugar Addict
Sweet Talker


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