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Monday, March 1, 2010

Sniffapalooza Spring Fling in NYC: April 10 -11!! Peachy Deegan loved Sniffapalooza even BEFORE Whom You Know was born...

We love love love Sniffapalooza at Whom You Know!

From our friends, Karen and Karen:


It's been a wonderfully snowy & crystalline Winter, and we're all ready to think of milder weather and launch into a sweet-smelling Spring!  As word of Sniffapalooza wafts around the globe, so does our ability to bring you the latest and greatest experiences in fragrance. So Team Karen is back at work planning the most fantastic scent adventure known to humankind - the TWO-DAY Spring Fling Mega-Sniffapalooza in NYC!  Mark your calendars - the dates are Saturday, April 10 - Sunday, April 11, 2010, and you *do not* want to miss this one!

 We're dubbing this event Renaissance of the Perfumer, not only because we've got so many established perfumers and fragrance designers joining us, but because we're also thrilled to introduce you to several talented emerging artisans in our new EAU de Sniffapalooza Showcase. Translation:Emerging Artisans Uncorked!

We've got an incredible roster of speakers and presenters from all facets of the fragrance industry to give us the knowledge to fuel our passion. And to give us sustenance for this magnificent sensory journey, we are delighted to welcome 2 Chicks with Chocolate, who will dazzle our palates and our imaginations!

For those of you who are just joining the Sniffapalooza family, the Sniffapalooza Spring Fling is an entire weekend crammed full of olfactory and multi-sensory experiences. You'll come away from the weekend with new knowledge, new friends, lots of new goodies, and a new perspective on a fragrant life. There's nothing else like it on the planet.

 This year's event will be held on Saturday, April 10 - Sunday, April 11. As always, Saturday will be our Uptown Day, and Sunday will be our Downtown Day.

 Here's our itinerary-in-progress, with lots of special surprises in the works. Many details will be added which you will updated on in the coming weeks!

 Guests we're in the process of scheduling for appearances, & more to come:

Katie Puckrik, of YouTube’s Katie Puckrik Smells channel; Chandler Burr, author & New York Times fragrance critic; Julien Levy of osMoz.com & Firmenich; perfumers Dawn Spencer Hurwitz, Keiko Mecheri, Francis Kurkdjian, Yosh Han of YOSH Olfactory Sense, Neil Morris, natural perfumer Adam Gottschalk introducing his new line, Lord's Jester;  natural perfumer Roxanna Villa; The Fragrance Foundation; Lisa Hoffman of Lisa Hoffman Variations; Sandi Burrows of Serge Lutens; The American Society of Perfumers;  Kilian Hennessy of By Kilian; Adelaide Farah of Beauty Fashion Magazine; Cathy Gins of Aromawear; Teresa  Finley of Perfume.com; Joe Garces of Robert Piguet; Sephora presenting Leslie Blodgett's Perfume Diaries; Eleanor Jane from Tallullah Jane Natural Perfumes; Carlos Ugalde of Soulgasm; Tom Crutchfield of Annick Goutal; Sylvie Ganter of Atelier Cologne; Dovanna Pagowski of Acqua di Parma; Sarah Barton King of The Pink Room; Jason Beers of Guerlain;  Ulrich Lang of Parfums Ulrich Lang New York; Montgomery Taylor of Ambra di Venezia;   Raphaella Brescia of Sniffapalooza Magazine, and reps from Tom Ford, Creed, Jo Malone, Santa Maria Novella, Eau D'Italie, Lorenzo Villoresi, Linari, Creed, Chanel & Chanel Les Exclusifs, Diptyque, Caron, Antica Farmcista, Estee Lauder, Prada, Van Cleef & Arpels, Le Labo, Bond No. 9, Etat Libre d'Orange, Amouage,  Sisley, Hermes, Balenciaga, Dayna Decker, Alexa Rodulfo, Canturi, Mona di Orio, Nasomatto, Hype Noses, Lubin, Aromachology, and scads of others!


SATURDAY, April 10

 8:15-10:00am: The famous private Breakfast with exclusive speakers and presentations at Bergdorf Goodman.  
**PLEASE NOTE: Breakfast limited to the first 65 guests to sign up!**

 10:00am-12:00pm: Sniffing time on the beauty floor at BG, meet special guests & presenters from the breakfast, exclusive offers, makeup artists, the BG raffle & those legendary gift bags!

12:15-2:30pm:  Prix Fixe lunch at Opia Restaurant - Special speakers & presentations, Sniffapalooza Lunch Loot, and sample exclusive delectable’s from 2 Chicks with Chocolate!

 2:45-4:00pm: Sniffing & dessert at Takashimaya, with special guests, presentations,
those amazing cupcakes and mango tea, and goodies to take home.
Special promotion: $25 off a $100 purchase!

4:00-5:00pm: Sniffing at Henri Bendel, with special guests, refreshments,
and exclusive special Sniffapalooza GWP!

 5:15-6:45pm: Sniffing the newest custom creation, The Plaza scent, at the Krigler Perfumery at The Plaza! Meet Ben Krigler and sample the line.


SUNDAY, April 11

 10:00-11:30am: The famous Brunch & Sniffing at Bond No. 9, sample the fabulous new scents, High Line & Montauk, try the new body line, preview gift sets, and take home custom gift bags.  15% discount on all purchases!

 11:00am-5:00pm: Open House sniffing at Le Labo. Meet the Le Labo team, check out the vintage candles collection, & have your purchases custom-labeled!

 12:00-1:00pm: Sniffing at Lafco NY, with sampling, refreshments, special gifts, & be among the first to premier their newest candle lines. Meet Creative Team Jon Bresler & Segen Scott. 20% discount on all purchases!

1:00-3:00pm: Prix Fixe lunch at Soho hot-spot Barolo, with EAU de Sniffapalooza Showcase ( Emerging Artisans Uncorked!)  & party favors!

 3:15-4:15pm: Discover the Anna Sui fragrance collection at her boutique! Meet fragrance specialist Leah Dean as she gives us a master class & introduces us to Anna's many fragrances, as well as the cosmetics & skin care lines.  Exclusive launch of Anna Sui Rock Me Summer of Love, with sampling, fragrance games, & special gifts!

 4:30-6:30pm: Sniffing at Aedes de Venustas, with those fabulous Prosecco Bellinis, sampling, special guests, exclusive launches & gift bags. Meet creative team Robert & Karl!

4:30-6:30pm: Take a chocolate journey at Pure Dark! Expand your sensory weekend with a visit to this delicious new chocolate emporium and learn about the "Beans to Bars" process. Exclusive Sniffapalooza store tour, education session, & gift card. Customize your own chocolate!

The rates for Sniffapalooza Spring Fling are as follows:

Saturday, 4/10: $80 covers event & luncheon, tea at Takashimaya, & assorted special treats!

Sunday, 4/11: $80 covers event, brunch at Bond No. 9, luncheon, Pure Dark chocolate journey, cocktails!

 Full weekend: $160 covers events 4/10 and 4/11, lunches both days, the brunch on Sunday, all teas, cocktails, chocolate journey and assorted treats as detailed above, and the BG breakfast.  (BG breakfast only if you are one of the first 65 people to sign up!)

 A portion of each registration fee will be donated to a very special charity – Save the Children – and will be earmarked for Earthquake Relief.

You can register at our newly updated and easy to navigate website – http://sniffapalooza.com - via PayPal.  You will need to log in with your Username and Password to access the "Event Registration" page. If you have questions or need to make other payment arrangements, please contact Karen Adams at kadams@sniffapalooza.com.

 ** Please remember that if you would like to attend the breakfast at
Bergdorf Goodman on Saturday, April 10--- we are limited to 65 seats!
You *must* sign up right away as this breakfast is almost Sold Out.

If you've attended a Sniffapalooza before, you know what an incredible
experience awaits you... if you haven't, you're in for the time of your life!

*** Team Karen cannot be responsible for any addictions to Sniffapalooza,
or withdrawal symptoms that may result after the event is over. If such
symptoms occur, go immediately to the nearest fragrance counter.

 We can't wait to see all our old friends again and meet our new ones!
And remember, *accept no imitations* - this is the ONE and ONLY *SNIFFAPALOOZA*!

 Viva La Sniffa, Baby!

TEAM KAREN
Karen Dubin - Founder & Director
Karen Adams - Executive Operations Manager

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