By Fouad Alsharif, Owner of Biricchino & Salumeria Biellese @BiricchinoNYC @SalumeriaBNYC
"Working with Peachy Deegan and Whom You Know has been one of the smartest decisions we’ve made for our brand. Not everyone fully understands the power of social media and how it can elevate a business—but Peachy has been showing that since 2009. She’s helped countless brands grow by educating the public and industry professionals alike. Many people have become smarter about their online presence because of her consistent, thoughtful work.
Peachy is incredibly detail-oriented and accurate when it comes to facts. She does not rush through anything—she takes her time and gives every subject the attention it deserves. Her reviews go beyond surface-level impressions. She carefully tests and monitors everything from food presentation to taste and preparation. Her dedication is real, and it shows.
When she featured our restaurant Biricchino and our salami and deli shop Salumeria Biellese, it became clear just how invested she is in our story. She values the heritage and craftsmanship that go into our food, and she took time to learn about our history and traditions. She’s enthusiastic about our success and genuinely cares about where we’ve been and where we’re going.
Thanks to her feature, we’ve seen stronger engagement online and a clearer digital presence. She has helped shape how we appear to the world and has made sure we are represented with professionalism, authenticity, and pride.
We are proud to say that Peachy will absolutely be included in our 100-year anniversary celebration. Her knowledge, care, and commitment to excellence have had a lasting impact on us.
She knows what she’s doing. She delivers. And we are so grateful to have her in our corner."
-With appreciation,
