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Showing posts with label Petite Peachy: For Children. Show all posts
Showing posts with label Petite Peachy: For Children. Show all posts

Tuesday, August 26, 2025

#PetitePeachy #HealthyPeachy @CFAPeachBowl New Peach Bowl Donation Fuels Breakthrough Pediatric Cancer Trials

$2.5 million investment advances 18 promising clinical trials, giving children and families new options for treatments.

Children fighting cancer have the opportunity to benefit from 18 promising drug trials, supported by the Peach Bowl LegACy Fund, due to a new $2.5 million donation by Peach Bowl, Inc. to the Aflac Cancer and Blood Disorders Center at Children's Healthcare of Atlanta.

This second major capital injection follows the original $20 million contribution that established the Peach Bowl LegACy Fund in 2019. Since that time, the list of cutting-edge drug trials and treatments has grown to 18 and now encompasses seven pediatric and adult facilities around the country. Currently, 79 children are enrolled in drug trials for a variety of cancers.

"The Peach Bowl was created to give back, and we continue to follow that mission through our donation and commitment to fund the most promising clinical trials," said Gary Stokan, Peach Bowl, Inc. CEO. "Our goal in creating the Peach Bowl LegACy Fund was to partner with Children's Healthcare of Atlanta and give them the resources they need so that together we can work to advance treatment for childhood cancer."

The overall goal of the Peach Bowl LegACy Fund is to ensure that high-priority novel agents, devices and treatment strategies can be tested in patients at an accelerated pace, eventually leading to additional treatment options and cures. Funding is used specifically for developing drugs and novel treatments – including cellular therapies – that physicians at the Aflac Cancer and Blood Disorders Center believe have the best chance of success.

"Thanks to the tremendous support from Peach Bowl Inc. our researchers will receive additional funding to help move their research from bench to bedside efforts as they continue to identify new ways to treat pediatric cancers," said Douglas Graham, MD, PhD, Chief, Aflac Cancer and Blood Disorders Center of Children's Healthcare of Atlanta.

In July, the fifth funding cycle was finalized, utilizing the final remaining $3.6 million from the original donation, to award funding to four new trials – bringing the total number of ongoing trials and studies to 18. The new trials include:Thomas Cash, MD will study a tumor-suppressing drug for eligible patients with solid tumors.
Sarah Mitchell, MD will launch the first immunotherapy trial for children with osteosarcoma using a drug that has shown success as an upfront therapy for other pediatric cancers.
Building off years of collaboration with the University of Georgia, Tobey MacDonald, MD's study aims to increase survival for children with incurable brain tumors using immunotherapy.
Michelle Schoettler, MD will study a novel drug to prevent thrombotic microangiopathy following a blood and marrow transplant.

Peach Bowl, Inc. is committed to the long-term sustainability of the Peach Bowl LegACy Fund and is continuing to find ways to inject new funding into the program. That ongoing funding will include corporate donations from Peach Bowl, Inc. and Aflac totaling $200,000 in connection with the two Aflac Kickoff Games – set to be played over Labor Day weekend – along with the proceeds from the 50/50 fan raffles at the games potentially delivery another $100,000 for the Peach Bowl LegACy Fund.

In September 2018, Anna Charles "AC" Hollis, a patient at the Aflac Cancer and Blood Disorders Center, passed away from acute myeloid leukemia. Anna Charles is the daughter of Peach Bowl, Inc. VP of Sales, Benji Hollis and is the inspiration for the Peach Bowl LegACy Fund, named in her honor.

@CFAPeachBowl

About Peach Bowl, Inc.:
Peach Bowl, Inc. is a 501(c)3 organization that operates the Chick-fil-A Peach Bowl, the Aflac Kickoff Game, the Southern Company Peach Bowl Challenge charity golf tournament, and manages and operates The Dodd Trophy Presented by PNC Bank national coach of the year award. It is the ninth-oldest bowl game in the country and is recognized as college football's most charitable bowl organization, having donated more than $69.3 million to organizations in need.

Peach Bowl, Inc Events:

Our Chick-fil-A Peach Bowl is one of the New Year's Six bowls selected to host the College Football Playoff including the CFP Quarterfinal in 2025 and the CFP Semifinal in 2026. Over its 56 years, the game has drawn 3.3 million fans in attendance, a total television audience of 239.8 million viewers on ESPN, delivered $245.1 million in team payouts, and has created $889.77 million in direct economic impact and $51.85 million in tax revenue for Atlanta and Georgia.

Our Aflac Kickoff Game is the nation's longest-running kickoff game and has reshaped the opening weekend in college football. With over 20 games since 2008, the game has regularly hosted the nation's top teams and has drawn 1.3 million fans, 100.4 million television viewers, distributed $117.7 million in team payouts and created an additional $564.8 million in economic impact and $39.2 million in tax revenue for Atlanta and Georgia.

The Southern Company Peach Bowl Challenge is the nation's premier charity golf tournament featuring top current and former college football coaches. Hosted at the beautiful Reynolds Lake Oconee resort outside Atlanta each spring, the event has generated $9.7 million for the various foundations and charities supported by its coaches.

The Dodd Trophy Presented by PNC Bank is college football's most coveted national coaching award. Named for legendary Georgia Tech coach Bobby Dodd, The Dodd Trophy annually honors the FBS football coach whose program represents three pillars of success: scholarship, leadership and integrity.

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Wednesday, June 18, 2025

#PetitePeachy #TastyTidbits Baskin-Robbins Gives Parents a Sweet Summer Break with New “Parent Pass” Promotion

Baskin-Robbins® is coming to the rescue of parents everywhere with a new limited-time offer designed for the busiest—and possibly most chaotic—weeks of summer break. Introducing the Parent Pass: a scoop-sized sigh of relief for moms and dads who find themselves in survival mode when school’s out and camp hasn’t quite started yet.

From June 16 through June 27, Monday through Friday only, the brand will exclusively offer Baskin-Robbins Rewards® members $1.99 scoops* at participating locations nationwide—because sometimes parents need permission to give up and give in to ice cream for lunch.

“The days between the last school bell and the first day of summer camp can be long, loud, and full of 5 a.m. wake-up calls,” said Nicole Boutwell, vice president of brand marketing & culinary at Baskin-Robbins. “That’s why we’re giving parents a break with the Parent Pass. It’s our way of saying, ‘You’ve got this—and we’ve got the ice cream to help you through it.’”

Whether it’s a spontaneous treat, a midday moment of peace and quiet, or just a chance to catch your breath, the Parent Pass is your permission slip to keep things cool during summer’s most unpredictable stretch. And don’t worry – scoops are not just for kids, enjoy one yourself.

Parent Pass Details:What: $1.99 scoops (any flavor), available exclusively to Baskin-Robbins Rewards members
When: Weekdays, June 16–27, 2025
Where: Participating Baskin-Robbins locations nationwide

So go ahead, have ice cream for lunch. This summer, Baskin-Robbins has your back—and your scoop.

For more information and to find a participating location, visit www.baskinrobbins.com/en/parent-pass.

* Valid at participating U.S. Baskin-Robbins stores for Baskin-Robbins Rewards members. Terms and exclusions apply. For full offer details, visit the BR App. For full rewards program terms, visit baskinrobbins.com/en/terms-of-use.

About Baskin-Robbins

Baskin-Robbins, founded in 1945, is the world’s largest chain of ice cream specialty shops, with more than 7,800 retail shops in 36 global markets. Baskin-Robbins is part of the Inspire Brands family of restaurants. For more information, visit BaskinRobbins.com and InspireBrands.com.

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Thursday, May 22, 2025

Boston Children's Museum to Open Hundred Acre Wood: A Winnie-the-Pooh Experience

Winnie-the-Pooh and friends are back at Boston Children's Museum!
Winnie-the-Pooh and Friends are Back!

Boston Children's Museum will open its Hundred Acre Wood: A Winnie-the-Pooh Experience for its second year on May 30. Children and their grownups can return to the Hundred Acre Wood with everyone's favorite silly old bear.  WHOM YOU KNOW totally endorses Pooh Bear.

Families can sort honey and haycorns with Pooh Bear and Piglet, bounce with Roo and Tigger at the Sandy Pit, read one of Owl's favorite books, or garden with Rabbit. There is so much to discover in the Hundred Acre Wood such as Eeyore's Gloomy Place, and brand-new experiences, including a play structure of Rabbit's House.

"We are delighted to host the endearing Winnie-the-Pooh and friends again at Boston Children's Museum throughout the summer," said Carole Charnow, President & CEO. "The timeless charm of everyone's favorite bear encourages visitors to come back often to experience all different stories from the enchanted land of the Hundred Acre Wood. We look forward to welcoming visitors for iconic adventures and a few surprises, too."

Every three weeks, the Museum will bring to life a new chapter from A.A. Milne's books through playful, thematic programs and activities:

Chapter 1: An Introduction to Winnie-the-Pooh, and Some Bees, and the Story Begins – May 30 to June 22
Chapter 2: Pooh Bear and Piglet go Searching for Heffalumps and Woozeles – June 25 to July 13
Chapter 3: Eeyore Has a Birthday… and Loses His Tail – July 14 to August 3
Chapter 4: All About Tiggers – August 4 to August 24
Chapter 5: Rabbit's Busy Day – August 25 to September 28

"When you see someone putting on his Big Boots, you can be pretty sure that an Adventure is going to happen." – Winnie-the-Pooh

Kids can explore Hundred Acre Wood: A Winnie-the-Pooh Experience and will have the opportunity to: Take photos in front of Winnie-the-Pooh's house, in Eeyore's Gloomy Place, or in Rabbit's House.
Try Winnie-the-Pooh's stoutness exercise.
Read in Owl's Library.
Learn about the history of the real-life bear named Winnie and A.A. Milne's books.
Pretend play in Rabbit's Garden, Kanga's Kitchen, and Piglet's Patch of Grass.
Bounce around in the "Sandy" Pit like Roo and Tigger.
Participate in story driven programs based on the current chapter and collect chapter maps.

A Special Find the Honey Puzzle Experience!
Christopher Robin needs help to plan a party for all his friends in the Hundred Acre Wood. Help Christopher Robin get everything ready before all his friends arrive? But what's this? Someone has taken all the honey from the Hundred Acre Wood! Christopher Robin has to find all the honey and finish setting up the party before his friends arrive.

Work together and race against the clock in this puzzle adventure. Put problem-solving skills to the test to find clues, solve puzzles, and work as a team to find all the honey. The Honey Hunt is recommended for ages 4 and up. This is an add-on experience, and an additional ticket is required for all participants.

The Hundred Acre Wood: A Winnie-the-Pooh Experience is included with Museum admission, but visitors must add a timeslot to the cart when purchasing tickets. The Hundred Acre Wood experience is offered daily when the Museum is open. The experience will be offered throughout the day and will be closed during select times for the Hundred Acre Wood Honey Hunt.


The Honey Hunt experience will run on select days and times. Please check the calendar for more details https://bostonchildrensmuseum.org/calendar/

Please note: Special Ribbon Cutting to launch the Winnie-the-Pooh Experience on Thursday, May 29 at 11:00am.

Hundred Acre Wood: A Winnie-the-Pooh Experience will be open through September 28.

For additional information visit https://bostonchildrensmuseum.org/winnie/

The Museum is open Wednesdays through Sundays from 9:00am-4:00pm. Advance admission is highly recommended https://www.bostonchildrensmuseum.org/ticketing

About Boston Children's Museum
Boston Children's Museum engages children and families in joyful discovery experiences that instill an appreciation of our world, develop foundational skills, and spark a lifelong love of learning. More information about Boston Children's Museum can be found at

Hours and Admission
The Museum is open Wednesday–Sunday from 9:00am–4:00pm. Advance tickets/reservations are highly recommended, especially during weekends, holidays, and school vacation weeks. Adults, $22, children (1-15) and senior citizens, $22; children under 12 months and Museum members are always free.

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Monday, March 3, 2025

#PetitePeachy @ToyFairNY Imagination Meets Innovation at Iconic 119th Toy Fair® in NYC

Largest Toy Show in Western Hemisphere Brings Global Industry to Javits Center from March 1-4

Toy Fair® 2025 opened its doors this morning, unveiling the future of play in the heart of New York City. Tens of thousands of global play professionals will walk through the doors of the Javits Center over the next four days to preview the hottest new toys, games, and youth entertainment products – many of which will only launch later this year in time for the holiday season. Produced by The Toy Association™, the industry- and media-only trade show offers unparalleled access to the lucrative $42 billion U.S. toy marketplace and key markets around the globe.

Taking place Saturday, March 1 through Tuesday, March 4, the largest toy show in the Western Hemisphere will feature the equivalent of nearly eight football fields filled with toys and games – as well as unique brand experiences, business insights, hands-on and experiential activities, and innovations in play. Retail buyers from all 50 states and 75 countries and territories will walk the expansive show floor in search of the latest dolls and plush, STEM toys, outdoor playthings, action figures, arts & crafts, specialty toys, retro, nostalgic and innovative games, toy vehicles, collectibles, licensed toys, and everything in between. In total, representatives from 96 countries are expected at Toy Fair.

"Toy Fair New York is known throughout the global play community as the place to forge partnerships, strike deals, and witness the creative talents of the toy industry come to life," said Greg Ahearn, president & CEO of The Toy Association. "For the past 119 years, it has been a vital marketplace for toy manufacturers, retailers, licensors, inventors, wholesalers, and distributors – essentially, everyone who has a stake in the business is in town for Toy Fair week. It's also a pivotal moment for toy professionals to connect, collaborate, and inspire the future of play worldwide. We can't wait to see what's in store over the next four days!"

With nearly 850 exhibiting toy companies, including both established and emerging players, Toy Fair highlights the industry's dedication to creating products that deliver social, emotional, cognitive, and physical benefits of play to children. Attendees can browse distinct product zones to find what they are looking for; members of the media are invited to visit the Press Center on the show floor (Level 3, booth 3145), where the Toy Fair PR team can help them find specific products and where they can charge devices, hang their coats, and find a quiet place to work.

Among the standout moments of the first day, Toy Fair opened with a parade of costumed characters and a ribbon-cutting ceremony. Toy Fair University – which runs throughout the show, offering free educational seminars for all attendees – opened with sessions covering gaming and the metaverse, artificial intelligence, toy packaging design, IP in the industry, and more. The Toy Association's team of trend experts presented its Toy Trends Briefing, featuring products from exhibitors' booths to illustrate each of the hottest trends of the upcoming year. After-hours events include the Young Professionals Networking Party, hosted by The Toy Association, and Canada Night, hosted by the Canadian Toy Association, as well as upcoming events hosted by Women in Toys, Licensing and Entertainment (WiT), The Toy Association's People of Play™, and Licensing International. More details can be found at www.ToyFairNY.com and on the free Toy Fair mobile app.

About Toy Fair® ToyFairNY.com

Toy Fair® is the largest and most comprehensive play-focused experience unifying the toy industry's entire ecosystem with key players to help with business development and sourcing the latest products from across all forms and stages of play. Featuring thousands of new and unique toys, games, edutainment, entertainment-driven experiences, and more from around the world, Toy Fair offers attendees a competitive edge no other trade event can match.


Founded in 1916, The Toy Association™, Inc. is the business trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages. The Toy Association leads the health and growth of the U.S. toy industry, which has an annual U.S. economic impact of $157.5 billion, and its roughly 900 members drive the annual $42 billion U.S. domestic toy market. The Toy Association serves as the industry's voice on the developmental benefits of play and promotes play's positive impact on childhood development. The organization has a long history of leadership in toy safety, having helped develop the first comprehensive toy safety standard more than 40 years ago, and remains committed to working with medical experts, governments, consumers, and the industry on ongoing programs to ensure safe and fun play.

As a global leader, The Toy Association produces the world-renowned Toy Fair™ in New York City; hosts marketplace activities in Los Angeles; engages in state, federal, and international advocacy on behalf of its members; supports the inventor and design community through People of Play™ and its numerous assets and events, including the consumer-facing Chicago Toy & Game Fair; sustains the Canadian Toy Association; acts as secretariat for the International Council of Toy Industries and International Toy Industry CEO Roundtable; and chairs the committee that reviews and revises America's widely emulated ASTM F963 toy safety standard. The Toy Association's philanthropic arm is The Toy Foundation™, a 501 (c)(3) children's charity that acts as the uniting force for the collective philanthropy of the toy industry. To date, The Toy Foundation has delivered the joy of play to 33 million children in need worldwide.

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Wednesday, November 20, 2024

#PetitePeachy #Smurf #Smurfette The Smurf Experience - A 13,000-Square-Foot Family Attraction - Sets its U.S. Debut for Early 2025

Having welcomed over 2 million visitors across Europe, the touring attraction’s US launch coincides with the release of Paramount's highly anticipated The Smurfs Movie, starring Rihanna


 Following a record of success in Europe, The Smurf Experience will make its U.S. debut in 2025, bringing the 13,000-square-foot attraction to families state-side.

The micro theme park brings the magical world of the Smurfs to life. Guests will feel like they have “shrunk down” to Smurf size and travel through the Smurf universe. With their mission to save the planet from the evil villain Gargamel guiding their journey, guests will enjoy hands-on, play-based physical and digital activities, including obstacle courses, scavenger hunts, puzzles, crafts, VR adventures and Smurf character meet-and-greets.

Welcoming over two million European visitors across Belgium, Germany, France and Central Europe, The Smurf Experience was designed by Belgium-based agency Cecoforma in collaboration with Smurf parent entity Peyo Company. SBX Group, a leader in entertainment attractions, is working with Cecoforma and Peyo Company to adapt the experience for North American audiences.

SBX will commence a multi-city tour across the U.S. and Canada in early 2025, with host cities, dates, and tickets to be announced at a future date.

“Following the tremendous success of The Smurf Experience in Europe, where it brought sell-out crowds, we’re thrilled to bring this iconic attraction to the U.S. The Smurfs have a rich legacy as a beloved and globally recognized brand, with over six decades of history that continues to capture imaginations across the world,” said SBX President and Chairman, David Dube.

SBX Group’s CEO, Danny Fritz, added, “This launch is particularly exciting as it coincides with Paramount’s upcoming film, featuring Rihanna as Smurfette. We’re honored to collaborate with the talented teams at Peyo Company and Cecoforma to deliver a unique, immersive experience to families.”

Paramount is set to release its highly anticipated animated Smurfs film in July 2025, featuring Rihanna as a producer and the voice of Smurfette. The global superstar will also write and perform the film’s soundtrack.

“Across Europe, millions have delighted in the experience we have created. Now, we are thrilled to partner with SBX Group to bring this attraction to a new audience in the USA and allow them to interact with the Smurfs in an entirely new way as never before,” said Cecoforma CEO, Stéphan Uhoda.

“We're extremely proud to “smurf” with SBX on this great experience, which will enable them to demonstrate all their expertise and inspire young and old alike with a highly rewarding immersive visit!” said Véronique Culliford, Founder & President of Peyo Company and daughter of Peyo.

SBX is also partnering with Leap Event Technology as the Official Ticketing Provider for The Smurf Experience in North America. Leap provides a suite of technology, marketing, and data solutions for some of the world’s biggest sports and entertainment brands. Leap’s President, Michael Marty, shared, “It is our privilege to partner once again with SBX on another of their amazing immersive experiences with an iconic, family-friendly brand like the Smurfs.”

Stay tuned for more details and location announcements.


ABOUT SBX GROUP
SBX Group is a leading global entertainment agency with two distinct divisions: talent and attractions. The talent division represents the business interests of renowned athletes and high-profile media personalities. SBX cultivates strategic partnerships, joint ventures, owned brand IPs, and charitable initiatives, maximizing their clients' commercial success and personal brand impact. The attractions division specializes in creating, owning, and operating captivating live entertainment experiences. This includes innovative touring productions and permanent installations in major entertainment hubs. For more information, visit www.wearesbx.com.

ABOUT CECOFORMA
cecoforma SA is a leading events and communications company headquartered in Belgium. From its bases in Brussels and Liege it organises annually over 1000 events, conferences and exhibitions with integrated communication and marketing campaigns all over the world. cecoforma operates two business units: one focusing on providing services to institutional and public sector clients, and one conceiving, designing and manufacturing immersive cultural experiences to the wider public. Acquired in 1992 by its owner, Stephan Uhoda, cecoforma has enjoyed continual growth and now boasts a team of 120+ professionals working hard behind the scenes to creating engagement activities that matter to our clients’ audiences. For more information, visit www.cecoforma.com.

ABOUT THE SMURFS™/ PEYO COMPANY
Blue and cute, standing only three apples high, the Smurfs value team spirit, loyalty, optimism, fun and respect for nature. They might be hard to tell apart at first, however, each Smurf has his or her own particularity. They live in a village full of mushroom-shaped houses, hidden in the heart of a magic forest where few people venture to go. Born in a comic book in 1958, Peyo’s little blue characters have been spreading happiness and entertaining kids and families for generations. The Smurfs animated series (2021) is airing worldwide on Nickelodeon and is available on Netflix. A new Smurfs movie produced and distributed by Paramount Pictures/Nickelodeon Animation and starring Rihanna as Smurfette has been recently announced with a summer 2025 worldwide theatrical release.

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Thursday, September 26, 2024

#PetitePeachy #HolidayPeachy Chuck E. Cheese BOO-Tacular Returns for Family & Spooky-Fun as the Largest Kids-Focused National Halloween Event

Celebrate Halloween Excitement Everyday September 30 - October 31 at Fun Centers Across the U.S. and Canada

Chuck E. Cheese, the No. 1 global family entertainment Fun Center, will bring back its highly anticipated Halloween Boo-Tacular celebration for its fifth year! This spooky season, Chuck E. Cheese will celebrate Halloween starting September 30 through October 31 with free E-Tickets, free candy every night, Haunted House dance parties, pumpkin-shaped pizza, other fun menu additions, limited-time Halloween merch, and much more!

As the nation’s largest Halloween event for families, Boo-Tacular transforms every day in October into a Halloween celebration. Kids and families can experience a month-long festival of safe, budget-friendly Halloween fun and delicious treats while at Chuck E. Cheese fun centers nationwide.

“We know that kids love the Halloween season, and we’ve made it more affordable for families to visit all month long,” said Mark Kupferman, Executive Vice President of Chuck E. Cheese. “Every child in costume gets 500 bonus E-Tickets on every visit, Fun Pass holders get unlimited visits and up to 250 Play Points on the Gold pass, and parents can feel safe because we’ve tailored this experience just for them. With our new Membership, families can visit Chuck E. Cheese year-round for as little as $7.99 a month.”

Chuck E. Cheese offers the ultimate Halloween experience with:

FREE Trick-or-Treating Every NightKids get Free Airheads candy daily, during DJ Munch's Haunted House Dance Party, starting at 6 pm

FREE 500 Bonus E-TicketsKids dressed in costumes during Halloween BOO-Tacular will be awarded 500 E-tickets for the coolest new prizes!

Haunt-astic Themed Menu Items and Pizza Deals are only available during Boo-TacularPumpkin-Shaped Pepperoni Pizza – Fan-favorite Pepperoni Pizza in a fun, pumpkin shape. Available for dine-in, delivery, or carryout.Plus! There will be a BOGO Pizza deal on Halloween (10/31) for carryout or delivery only. Use the promo code BOOTACULAR at order.chuckecheese.com or in the Chuck E. Cheese app.

Slime Cookie – Upgrade your Giant Warm Cookie to a Slime Cookie! Including spooky green slime, gummy worms, and a candy monster face
Dippin' Dots® Eye Scream – Upgrade the Cookies n’ Cream Dippin’ Dots® flavor to a special Spookies 'n Cream Dippin’ Dots® flavor, with spooky green slime, gummy worms and a candy monster face added for only $1 more.

DJ Munch’s Haunted House Dance PartyDJ Munch’s Haunted House Party and live show will come to life every night from 6 pm to close, featuring spooky music, dances, and an appearance by Chuck E. himself. Guests at home can also enjoy it on the Chuck E. Cheese YouTube Channel for Halloween-themed content.

Halloween For AllHalloween Sensory Sensitive Sunday – Every fun center will open two hours early on October 27 for an additional Sensory Sensitive Sunday during the month of October with reduced noise, dimmed lighting, a sensory-friendly arcade, and Halloween magic for sensory-sensitive children.
Families will have the opportunity to round up their purchases for Autism Speaks all month to help create a more inclusive world.

Warner Brothers Home Entertainment Promotion

Chuck E. Cheese has partnered with Warner Bros. Home Entertainment to offer Loyalty Members $10 off the purchase of a selection of Halloween digital movies, with the purchase of any online (order.chuckecheese.com) or in-app order through Halloween. Full details at https://www.chuckecheese.com/coupon-and-deals/

For more information about Chuck E. Cheese Halloween Boo-Tacular, visit https://www.chuckecheese.com/bootacular/.

About Chuck E. Cheese

Chuck E. Cheese is the place where half a million happy birthdays are celebrated every year with a mission to create positive, lifelong memories for families through fun, food, and play. For over 47 years Chuck E. Cheese has been the place Where A Kid Can Be A Kid®, and they continue to set the standard for family entertainment through its interactive experiences, exciting arcade games, and beloved Chuck E. Cheese character. Committed to providing a fun, safe, and inclusive environment, Chuck E. Cheese helps protect families through industry-leading programs such as Kid Check®. As a strong advocate for its local communities, Chuck E. Cheese has donated more than $21 million to schools and non-profits through its fundraising programs. The Company and its franchisees operate a system of nearly 600 Chuck E. Cheese fun centers, with locations in 45 states and 17 foreign countries and territories. For more information visit chuckecheese.com.

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Tuesday, September 17, 2024

Mattel Appoints Ken Wee as Executive Vice President and Chief Strategy Officer

Mattel, Inc. (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, announced today that Ken Wee has joined the Company as Executive Vice President and Chief Strategy Officer. Wee reports to Ynon Kreiz, Chairman and CEO of Mattel.

Kreiz said: “We welcome Ken to our leadership team at an exciting point in the execution of our strategy to grow Mattel’s IP-driven toy business and expand our entertainment offering. Ken brings extensive experience in strategic planning, M&A, and corporate development gained in the gaming, technology and media sectors, which bodes well as we further our aim to unlock the full value of our IP outside the toy aisle and create long-term shareholder value.”

In this role, Wee oversees all aspects of strategic planning and corporate development for Mattel, including identifying opportunities to accelerate growth and profitability and optimize business performance.

Wee was previously the Chief Strategy Officer for video game publisher Activision Blizzard. In this capacity, Wee identified and executed on organic initiatives and M&A opportunities to grow the reach, engagement, and commercial success of Activision Blizzard's portfolio of franchises with over 400 million players, culminating in Microsoft's $69 billion acquisition of Activision Blizzard.

Wee added: “I am proud and excited to join Mattel and work with our talented teams to grow our iconic brands in new ways and delight our fans through play.”

Prior to joining Activision Blizzard, Wee was a partner at the global management consulting firm McKinsey & Company. There he led McKinsey’s Interactive Entertainment Practice and served clients in media, technology, and private equity globally across a broad range of topics. He previously worked at New Mountain Capital, a leading investment fund.

Born and raised in Australia, Wee is a graduate of New York University’s Stern School of Business and is a CFA Charterholder. Wee also serves on the Board of Directors of Behaviour Interactive, a leading Canadian video game publisher known for its award-winning Dead by Daylight franchise. He is based at Mattel’s global headquarters in El Segundo, California.

About Mattel

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO®, Masters of the Universe®, Matchbox®, Monster High®, MEGA® and Polly Pocket®, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us at mattel.com.

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Thursday, July 11, 2024

#AsiaPeachy #PetitePeachy POP Toy Show Returns to Singapore Bigger and Better with Dimoo In the Garden City

Following the overwhelming success of the inaugural POP TOY SHOW (PTS) Singapore last September, global phenomenon POP MART is thrilled to announce the return of the highly anticipated event to Singapore. The 2nd edition will take place at Sands Expo and Convention Centre, Level 1 - Halls A, B and C, from 23 to 25 August 2024.

Headlining the show this year will be Dimoo, one of the top fan favourites from POP MART. Themed "Dimoo in the Garden City", 2024 show promises an exciting and a larger lineup of international, regional and local artists, participating brands and exclusive collectible art toys for the fans and collectors.

"I am really happy to be able to return to Singapore for the second PTS, and I definitely look forward to meeting Dimoo fans from around the world," said Ayan Deng, artist of Dimoo. This time, fans who could not get enough of the curious boy with a baby cloud on his head, can expect more than four (4) PTS-exclusive Dimoo drops, and snap photos at Dimoo's booth that features a life-sized sculpture.

Lang, artist of Hirono, and Head of POP Design Center (PDC) is another fans' favourite who has confirmed his participation. In addition, two young artists from PDC will also be joining Lang and bring their A-game to the show. Xue Chen, artist of Sweet Bean, and Yumi, artist of Pino Jelly, will be in Singapore for the first time to meet their fans. This year, PDC will have its own standalone booth featuring PDC's staple of Intellectual Property (IP) and fans can look forward to several first launches and Singapore-exclusive toys.

Quiccs, one of the respectable artists from the Philippines, said preparation is underway where he will showcase his latest works at PTS Singapore. Known for his street art and character, TEQ63, Quiccs has collaborated with many renowned brands back home including Adidas, Jollibee and more. "From customed skateboard, sneakers and street wears, there are many new and fresh collections that fans can get their hands on for the first time in PTS Singapore, and I hope they will like what they see," according to Quiccs.

Tickets for the show will be available for sale through Ticketmaster starting 2 July 2024 at 2pm. You can purchase them via bit.ly/pts2024ticket. Options include 1-Day, 3-Day, Group (4pax) 1-Day and Premium 3-Day tickets, starting from $28 for the early bird tickets. Stay tuned to PTS website and social media pages for more updates.

The exhibition will showcase over 50 different artists, toy designers, and international toy brands throughout the three-day extravaganza. Noteworthy highlights include exclusive meet and greet sessions with renowned POP MART artists, unveiling of exclusive merchandise, and captivating live drawing sessions by a myriad of talented artists.

"Since the last PTS in Singapore, POP MART has continued to expand our footprints globally with many new stores opening in Thailand, Vietnam, Europe and US. We believe PTS Singapore will be a good meeting point for all our loyal and new fans to meet and interact, not only within the community, also with the artists, brands and collaborators," said Justin Moon, President of POP MART International.

Don't miss out on this epic event where art, culture, and community collide! Join us at Marina Bay Sands for a weekend full of amazing art, awesome activities, and loads of fun. Let's make some unforgettable memories!

About POP MART

POP MART is one of the most popular art toy brands that is a hot favourite amongst the younger generation today. Known for its extensive collection of Blind Boxes – a sealed packaging that keeps the contents of the figurine mysterious to its new owners – POP MART breaks the stereotype that toys are only for children. Since 2021, POP MART has also expanded to the high-end art toy market and introduced MEGA Collections to satisfy various art toy collectors' interests.

The company has worked with world renowned brands, such as Disney, Sanrio, Warner Bros. among others, and famous designers like Kenny, Pucky and Kasing Lung to launch a multitude of pop culture products based on classic characters that appeal to its pool of loyal customers. As a valuable support to the foundation of the designer toy market, POP MART has also enhanced its customer user experience through mini-games and applets to further entice its clients.

PDC (POP Design Center) was founded in 2017 and focuses on original Intellectual Property (IP), as part of POP MART's global artist development and IP operation plans. PDC has attracted many talented artists from the robust media and entertainment industries. With its abundant resources and professional product teams, PDC has nurtured many budding artists to create their own IPs that have won the hearts of many fans around the world through their unique characteristics.

About POP TOY SHOW (PTS)

Since 2017, the POP Toy Show (PTS) has become Asia's top toy exhibition, holding seven successful events in Beijing and Shanghai. Last year, PTS achieved a major milestone by hosting its first showcase event outside China – in Singapore.

PTS has attracted over 300,000 visitors attending the shows, with more than 500 participating artists, designers and brands from USA, United Kingdom, Spain, Japan, Korea, Malaysia and Singapore, offering collectors with more than 10,000 pieces of exclusive products and limited-edition toys.

This international presence contributes to the diversity and vibrancy of the event, showcasing a wide range of pop culture-related toys, collectibles, and merchandise.

Singapore is the only PTS international outpost, and the show remains POP MART's iconic event in Southeast Asia.

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Sunday, November 26, 2023

GOODYEAR AND THE U.S. MARINE CORPS RESERVE TEAM UP TO DELIVER HOLIDAY CHEER TO LOCAL FAMILIES

Annual Toys for Tots donation drive to be hosted at Goodyear's California, Florida and Ohio blimp bases

Goodyear (NASDAQ: GT) announced its continued partnership with the U.S. Marine Corps Reserve for the 13th consecutive year in support of the Marines Toys for Tots Foundation. This year's toy drive events will take place at Goodyear's Blimp bases in California, Florida and Ohio. These drives will provide the public with a unique opportunity to donate to Toys for Tots while enjoying an up-close view of the iconic Goodyear Blimp.


Goodyear Airships associates and U.S. Marine Corps Reserve members pose in front of the Goodyear Blimp at past Toys for Tots donation drives.
Santa Claus appears onboard Goodyear's Blimp "Wingfoot One" during a past U.S. Marine Corps Reserve Toys for Tots program.
Holiday decor and toys on display in front of the Goodyear Blimp during a past U.S. Marine Corps Reserve Toys for Tots donation drive.



From Dec. 1 to 3, Ohio residents can drive through the Wingfoot Lake blimp hangar from 2 p.m. to 7 p.m. for an exclusive behind-the-scenes look before dropping off their donation to a U.S. Marine representing Toys for Tots. In Florida, the event will be held on Dec. 3, offering open house tours of the hangar from 1 p.m. to 5 p.m. The California event on Dec. 2, from 10 a.m. to 4 p.m., welcomes registered attendees to enjoy guided tours of the base. Blimp enthusiasts in California can secure their tour spot here.



For those unable to attend the drives in person, toys can also be shipped to Goodyear's hangars through Dec. 3. Toys being donated must be new and in the original packaging to be accepted.

Visuals from previous Toys for Tots events at Goodyear's Blimp bases can be found here.

"The enduring partnership between Goodyear and the U.S. Marine Corps Reserve in support of the Marines Toys for Tots Program is a source of immense pride for us," said Laura Duda, Goodyear's senior vice president and Chief Communications Officer. "For the 13th consecutive year, we're excited to open the doors of our three blimp bases to the public, offering a unique chance to contribute to Toys for Tots while experiencing the magic of the Goodyear Blimp up close."

Since its founding in 1947, the U.S. Marine Corps Reserve Toys for Tots Program has been on a mission to collect new, unwrapped toys throughout the months of October, November and December, distributing them as Christmas gifts to less fortunate children in the local community.

"As we celebrate our 76th year of assisting children in need, we are thrilled to welcome Goodyear back for their 13th year as a National Corporate Sponsor of the Marine Toys for Tots Program," said retired Marine Colonel Ted Silvester, vice president of the Marines Toys for Tots Foundation.

"Their community service goals continue to align with those the Marine Corps has promoted for over seven decades through our Toys for Tots Program." Silvester concluded, "With their continued generous support, we will be able to fulfill the Christmas dreams of thousands of disadvantaged children who might otherwise be forgotten."

The Goodyear Blimp base locations accepting in-person and mailed toy or monetary donations for this program include:

California Goodyear Airship Base
19200 S Main St, Carson, CA 90248

Florida Goodyear Airship Base
1500 NE 5th Ave, Pompano Beach, FL 33060

Ohio Goodyear Airship Base
841 Wingfoot Lake Rd., Mogadore, OH 44260

About The Goodyear Tire & Rubber Company

Goodyear is one of the world's largest tire companies. It employs about 74,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.

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Friday, September 29, 2023

New Findings: Multi-Year Scientific Study Reveals Playing With Dolls Allows Children to Develop and Practice Social Skills, Regardless of Their Neurodevelopmental Profile

Mattel, Inc. (NASDAQ: MAT) announced that a team of neuroscientists at Cardiff University and Barbie have released the latest findings from a multi-year study exploring the short and long-term developmental impacts of doll play. In the study’s third year, researchers have found that doll play could benefit children with varying social communication styles, including those who display neurodivergent traits commonly associated with autism.

To obtain these new findings, the research team, led by neuroscientist Dr. Sarah Gerson from Cardiff University’s School of Psychology’s Centre for Human Developmental Science, replicated earlier brain-related discoveries from the previous two years and expanded the study’s scope by incorporating a more diverse range of participants*, including children ages 4–8 who display both high and low levels of traits commonly associated with autism.

Collaborating with Dr. Catherine Jones, Director of the Wales Autism Research Centre at Cardiff University, this data further backs the conclusions drawn in the first year, demonstrating that playing with dolls either alone or in a group, can support social processing among children. The results from the third year reinforce this finding across children with and without high levels of autistic traits, albeit through their different approaches to play.

“Our study shows that doll play can encourage social processing in children, regardless of their neurodevelopmental profile. The findings show that all children, even those who display neurodivergent traits commonly associated with autism, may use doll play as a tool for practicing social scenarios and developing social skills, such as empathy,” said lead researcher and neuroscientist Dr. Sarah Gerson.

The team of neuroscientists used state-of-the-art functional, near-infrared spectroscopy equipment to explore brain activation while children played with dolls and on tablets, both by themselves and with another person, replicating conditions from Year 1.

While observing children, researchers saw increased brain activity in the posterior superior temporal sulcus (pSTS) region when playing with dolls, for both play with a social partner and during solo doll play, but less so during solo tablet play. The pSTS region is heavily involved in and active during social and emotional processing. The findings showed that doll play activates brain regions associated with social information processing such as empathy, indicating that doll play may enable children to rehearse, use and perform these skills even when playing independently. Interestingly, this effect in the brain was similar between children displaying fewer and greater traits commonly associated with autism.

The study's results suggest that doll play could support social processing, regardless of a child’s neurodevelopmental profile, but through different pathways. For children displaying fewer autistic traits, talking about others' mental states related to pSTS activity (i.e., language about others’ thoughts and emotions when playing alone with dolls). In contrast, for those displaying more autistic traits, talking with others during doll play was related to pSTS activity, even when playing by themselves (i.e., general social engagement with researchers/experimenters rather than a specific type of talking about mental states).

The Year 3 findings from Cardiff University indicate that children, regardless of their neurodevelopmental profile, can play with and potentially benefit from play with dolls in terms of their social development. Other research has shown that social processing and empathy skills are important determinants in children’s future emotional, academic, and social success.

Dr. Catherine Jones said: “The study reinforces how it is important that we acknowledge and value neurodiversity. This means recognising and valuing the diverse ways in which children's brains work and approaching social development in a way that is inclusive and accommodating for all children, regardless of their neurodivergence. By embracing all ways that children choose to play, we can create a more inclusive and supportive environment for their development.”

Since the landmark publication of Piaget’s theory of cognitive development, the effects of play have been thought to be positive for kids’ social skills and creativity, but this has never been scientifically evidenced at the brain level. This multi-year long-term study commissioned by Barbie is the first time that key Piaget theories on play have been scientifically evidenced via brain imaging and the first to use neuroimaging evidence with natural doll play, meaning there was no prescribed storyline to show how the brain is activated during doll play.

“We are proud to know that when children, regardless of their neurodevelopmental profile, play with Barbie, their playtime may benefit their development,” said Michael Swaisland, Head of Insight and Analytics EMEA, Mattel. “As Barbie continues to inspire the limitless potential in every child, we are delighted to know, through neuroscience, that playing with Barbie may encourage the development of social skills such as empathy in children, including those who display neurodivergent traits commonly associated with autism. We look forward to uncovering even more benefits of doll play through our long-term partnership with Cardiff University as we look to shine a light on the benefits the play pattern has towards development, that parents might not have been aware of.”

The results of this third year of research, titled “Embracing Neurodiversity in Doll Play: Investigating Neural and Language Correlates of Doll Play in a Neurodiverse Sample,” were peer-reviewed and published in the European Journal of Neuroscience in September 2023 by Dr. Sarah Gerson and colleagues at Cardiff University’s Centre for Human Developmental Science, UK, as well as colleagues at King’s College London.

Parents and caregivers can visit barbie.com/benefits to learn more about the research and access resources.

* The study was commissioned by Barbie and was conducted with 57 children (27 boys and 22 girls) aged 4 to 8 years with varying levels of autistic traits. Traits were measured using the Autism Spectrum Quotient-Children’s Version (AQ-Child, Aueyung, et al., 2008)

About Mattel

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

About Cardiff University

Cardiff University is recognised in independent government assessments as one of Britain’s leading teaching and research universities and is a member of the Russell Group of the UK’s most research-intensive universities. The 2014 Research Excellence Framework ranked the University 5th in the UK for research excellence. Among its academic staff are two Nobel Laureates, including the winner of the 2007 Nobel Prize for Medicine, Professor Sir Martin Evans. Founded by Royal Charter in 1883, today the University combines impressive modern facilities and a dynamic approach to teaching and research. The University’s breadth of expertise encompasses: the College of Arts, Humanities and Social Sciences; the College of Biomedical and Life Sciences; and the College of Physical Sciences and Engineering, along with a longstanding commitment to lifelong learning. Cardiff’s flagship Research Institutes are offering radical new approaches to pressing global problems. More at http://www.cardiff.ac.uk

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Wednesday, September 13, 2023

Kohl’s Reveals the Top 20 Toys of the 2023 Holiday Season

Kohl’s (NYSE: KSS) is kicking off the 2023 holiday season by revealing the top 20 toys on every kid’s wish list this year – all of which are available at select Kohl’s stores and on Kohls.com. From Magic Mixies, Squishmallows and Magic Whispers, to Barbie’s Dreamhouse, Hot Wheels Ferris Wheel and Pokemon Packs, this year’s top toys list is built to make shopping a breeze with the hottest gifts of the season for kids of all ages. Kohl’s is a go-to destination for holiday toys this season, with 25% of its assortment exclusive to Kohl’s, and great prices on hundreds of new and must-have products.

“As parents and loved ones start building their holiday lists, our top toys list is the perfect tool to make shopping easy and inspire confidence that they’re getting the most sought-after toys that every kid will be asking for this year,” said Nick Jones, Kohl’s chief merchandising and digital officer. “We also know how important value is to our customers, so our assortment is filled with toys to fit all ranges of budgets, and deals throughout the season will make Kohl’s the destination for gifting for the entire family.”

Introducing the Top 20 Holiday Toys of 2023:

Kohl’s is excited to share the top 20 toys available this season, eight of which customers will only find at Kohl’s. These toys, and more, are available now for those looking to get a jumpstart on holiday shopping. For more details about each toy, view our top toy list here:Squishmallows
Magic Mixies Genie Lamp
Magic Whispers Lune and Skye
Little Live Pets My Puppy's Home
Disney Princess Royal Adventures Castle
LEGO® Ariel’s Treasure Chest*
Barbie Dreamhouse
28 inch Barbie Doll*
LEGO® Wildflower Bouquet
Just My Style All-In-One Jewelry Carry Case*
Bio Beast Lab
XShot Insanity Series Blaster*
Hot Wheels Ferris Wheel*
MEGA Bloks Pokemon Beginner Trainer Team Pack*
Melissa & Doug Stack, Sort, Pound Blocks
Play-Doh Ultimate Ice Cream Truck
Little People Super Market
E-I-Oh Mickey Mouse Plush*
Gabby’s Dollhouse Cruise Ship
Minnie Mouse Walk and Dance Unicorn Set*

*Kohl’s Exclusive

In addition to these top toys, Kohl’s will also have hundreds of other toys including holiday favorite categories such as arts & crafts, action toys & vehicles, outdoor toys, NERF, LEGOS® & building sets, and more available throughout the season. Plus, to help make shopping for toys as easy as possible, Kohls.com has all toys categorized, and highlighted by price, so customers can find the best toys to fit their budgets. Stay tuned for Kohl’s full holiday gift guide, which will feature dozens more toys the company will have available this season.

Kohl’s Brings Back Bricktober

Following last year’s inaugural Bricktober savings event, Kohl’s is bringing the LEGO® experience back, and better than ever. Throughout the month of October, customers will find new weekly deals on select LEGO® sets in stores and online, plus additional digital-only offers each week. The deals kickoff Oct. 1 through Oct. 8 with customers earning a free LEGO® gift if they spend $30 or more on LEGO® sets, in store only, while supplies last.

Kohl’s selection of LEGO® themes includes everything from Star Wars, Jurassic Park, Lightyear and Harry Potter, to Disney Princesses, Super Heroes, and other classics. It will also feature a Kohl’s exclusive LEGO® Star Wars Three Figure Co-Pack, and new this year, Kohl’s will have LEGO® storage containers to help parents keep all of their kids’ LEGO® pieces organized. More Bricktober details will be shared next month – stay tuned!

‘Tis the Season for Squishmallows

Squishmallows are one of the top gifts of the season for kids and teens, and new this year, Kohl’s is making sure customers can find all of the best Squishmallow gifts in its new and significantly expanded assortment of Squishmallow products. Beginning in October, Kohl’s stores will feature a dedicated Squishmallow area boasting a cross-category selection of products including plush, backpacks, bedding, throws, impulse toys, and more. The Squishmallow assortment will be featured in 1,100 stores, and online at Kohls.com.

Earn Early and Stretch Rewards Into the Holiday Season

Customers can unlock value early this holiday season when they earn Kohl’s Rewards and Kohl’s Cash coupons for their September and October holiday purchases, and redeem when purchasing future gifts later in the season. Check out Kohl’s unique ways to save this season:Kohl’s Rewards: Customers who sign up for Kohl’s industry-leading, free rewards program will immediately begin earning 5% Kohl’s Rewards on every purchase at Kohl’s (excluding gift cards), and receive personalized deals and perks throughout the year. For even more value, Kohl’s Rewards members that pay with their Kohl’s Card earn an elevated rate of 7.5% Kohl’s Rewards at Kohl’s. For details, terms and to sign up, visit kohls.com/rewards.
Kohl’s Cash: Only at Kohl’s, customers shopping during a Kohl’s Cash earn period will receive $10 Kohl’s Cash for every $50 spent on qualifying purchases on top of any additional Kohl’s Rewards they may be earning. Kohl’s Cash coupons can be used on qualifying purchases during redeem periods, making shopping at Kohl’s a great value for now, and later! Terms and exclusions apply. Not valid on Sephora at Kohl’s.
Kohl’s Card: Shoppers can also take advantage of the Kohl’s Card for additional savings throughout the year. Cardholders can save more with extra personalized offers, plus the elevated 7.5% Kohl’s Rewards earn rate on purchases at Kohl’s. In addition, new cardholders can take an extra 35% off their first Kohl’s purchase (Subject to credit approval. Terms and exclusions apply. For details, visit kohls.com/kohlscard)

Cautionary Statement Regarding Forward-Looking Information

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as “believes,” “anticipates,” “plans,” “may,” “intends,” “will,” “should,” “expects" and similar expressions are intended to identify forward-looking statements. Forward-looking statements are based on management’s then current views and assumptions and, as a result, are subject to certain risks and uncertainties, which could cause the Company’s actual results to differ materially from those projected. These risks and uncertainties include, but are not limited to, risks described more fully in Item 1A in the Company’s Annual Report on Form 10-K, which are expressly incorporated herein by reference, and other factors as may periodically be described in the Company’s filings with the SEC. Forward-looking statements relate to the date initially made, and Kohl’s undertakes no obligation to update them.

About Kohl’s

Kohl’s (NYSE: KSS) is a leading omnichannel retailer built on a foundation that combines great brands, incredible value and convenience for our customers. Kohl's serves millions of families in our more than 1,100 stores in 49 states, online at Kohls.com, and through our Kohl's App. For a list of store locations or to shop online, visit Kohls.com. For more information about Kohl’s impact in the community or how to join our winning team, visit Corporate.Kohls.com.

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Monday, September 11, 2023

THE JIM HENSON COMPANY INTRODUCES THREE NEW PRESCHOOL SERIES AT MIPJunior AND MIPCOM 2023

"Monster Jam," "Wowsabout," and "Dani Can Dance" Available for Key Partnerships in All Territories

The Jim Henson Company will be introducing three innovative, whimsical new preschool series at the upcoming MIPJunior and MIPCOM markets. Two CG animated series, Dani Can Dance and Monster Jam, along with the live action puppet series Wowsabout, will make their market debut seeking key commissioning and co-producing partners.


Roxy the Hedgehog and Ronald the Piglet explore AWE in the new Jim Henson Company series “Wowsabout.” © The Jim Henson Company / © Sonia Altizer

"The Jim Henson Company is arriving at MIPCOM with a full fresh slate of high-quality, forward-thinking, live action and animated series that global audiences deserve and expect from us. We are ready to identify the potential broadcasting partners for these new projects that are sure to remain Henson favorites for years to come," said Kerry Novick, Vice President of Global Distribution for The Jim Henson Company.

"Featuring hilarious adventuring animals, grooving monsters, and a talented girl who loves to dance, these three series are wildly different, but they all share the hallmark of the best Henson series: transformative, innovative television that meets the needs of today's kids and families," said Halle Stanford, President of Television for The Jim Henson Company. "These new series come from our top creators, and kids around the world will love meeting the new stars of these shows who can stand alongside the legendary characters we are best known for."

Jim Henson's Monster Jam (working title, CG animation)

Get ready to stomp and roar! Right here on the dance floor! At the grooviest, funkiest, most monstrous club around. Everyone is invited to the Monster Jam - a safe place for kids to express their big emotions through physical movement, creative expression, and by letting their inner monster out! Based on Jim Henson's original character drawings, this show - created by John Tartaglia (Fraggle Rock: Back to the Rock, Splash and Bubbles) and Russell Hicks (formerly of Nickelodeon) - features characters brought to life by the Henson Digital Puppetry Studio.

Wowsabout (live action puppets)

Roxy the Hedgehog and Ronald the Piglet are on a walking-adventure to find the 'Wows' on this gorgeous planet they call home. Starring adorable new puppets from the award-winning Jim Henson's Creature Shop, the series - created by Halle Stanford (Fraggle Rock: Back to the Rock, Sid the Science Kid) and Dorien Davies (Word Party, Julie's Greenroom) – will explore the emotion of AWE! Our heroes will experience the beauty of the northern lights, a hot air balloon festival, the magnificence of the world's tallest building, and so much more!

Dani Can Dance (CG animation)

Follow Dani as she dances her way through the ups and downs of a young girl's life in this imaginative 'dance-ical' family series designed for preschoolers. Dani can dance any style of dance with aspirational mastery, delivering joy and positivity along the way. From creator Alex Rockwell (Word Party, Norman Picklestripes), this series uses the Emmy-winning Henson Digital Puppetry Studio to authentically capture the nuanced movements of professional dancers. This series will inspire kids to get off the couch and dance along with Dani!

About The Jim Henson Company

The Jim Henson Company has remained an established leader in family entertainment for over 65 years and is recognized as an innovator in puppetry, animatronics, and digital animation. The Company's most recent credits include the Oscar®-winning Guillermo Del Toro's Pinocchio for Netflix, the Emmy®-winning Fraggle Rock: Back to the Rock for Apple TV+, and the feature film The Portable Door for MGM+. The Company is currently in post-production on a new reimagining of Alexander and the Terrible, Horrible, No Good, Very Bad Day starring Eva Longoria and Cheech Marin for Disney+. Other television credits include Slumberkins, Harriet the Spy and Fraggle Rock: Rock On, all for Apple TV+, Word Party for Netflix, Earth to Ned for Disney+, and the Emmy-winning Netflix Original series The Dark Crystal: Age of Resistance. Other TV productions include Dinosaur Train (PBS), Splash and Bubbles (PBS), Sid the Science Kid (PBS), and Julie's Greenroom (Netflix), as well as Fraggle Rock, The Storyteller, and the sci-fi series Farscape. Feature film credits include The Star (Sony Pictures Animation), Alexander and the Terrible, Horrible, No Good, Very Bad Day (Disney), and the ground-breaking fantasy classics The Dark Crystal, and Labyrinth.

With additional locations in New York and London, The Jim Henson Company is headquartered in Los Angeles on the historic Charlie Chaplin lot, complete with soundstage and post-production facilities. The Company is home to Jim Henson's Creature Shop™, a pre-eminent character-building and visual effects group with international film, television, theme park and advertising clients, as well as Henson Recording Studios, one of the music industry's top recording facilities known for its world-class blend of state-of-the-art and vintage equipment. The Company's Henson Alternative credits include The Curious Creations of Christine McConnell (Netflix), the feature film The Happytime Murders, and the popular live puppet improvisational show Puppet-Up! – Uncensored.

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Thursday, August 31, 2023

Hasbro Announces Women Innovators of Play Event Celebration will Connect and Recognize Women Innovators Around the Globe Virtual Event Open to Worldwide Audience Sept. 12

-Hasbro, Inc. (NASDAQ: HAS), a leading toy and game company, today announced the Hasbro Women Innovators of Play event, held virtually on September 12 between 10 am – 12:30 pm ET. A special key announcement will also be shared during the day’s program.

The event will be centered on women’s leadership, innovation, and women-led creativity. Participants will learn about the process of pitching a new toy or game and the journey through the Hasbro pipeline from concept to creation. Attendees can expect a dynamic program that includes discussions with actor, director, and entrepreneur, Aisha Tyler; board game designer Elizabeth Hargrave; Head of Toy at Hasbro, Kim Boyd; and President of Wizards of the Coast and Hasbro Gaming, Cynthia Williams.

“Women inventors have played a vital role throughout history – and at Hasbro, we are dedicated to connecting and collaborating with innovative women with revolutionary ideas,” said Kim Boyd, Head of Toy at Hasbro. “In our 100 years in business, Hasbro has consistently supported women trailblazers, including the inventors of Guess Who (Ora Coster) and Candy Land (Eleanor Abbott) and we’re proud to highlight women leaders across the world about the toy industry and beyond.”

Join Hasbro in this unprecedented opportunity to connect with and learn from women innovators.Register for the event, which is held free and open to anyone over 18 years old, here.
See the list of speakers here.

About Hasbro

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.

Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit https://corporate.hasbro.com.

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Monday, August 21, 2023

Sun-Maid Teams up with ABCmouse and Little Free Library® to Feed Hungry Mouths and Minds this Back-to-School Season

After a summer of fun and play, kids everywhere are preparing to head back to school. To mark the beginning of the new school year, Sun-Maid Growers of California, maker of innovative snacks that feed imagination one little red box at a time, has announced a new collaboration with ABCmouse, the leading and most comprehensive digital learning program for children ages 2 – 8, and Little Free Library to expand access to literacy resources and bring bite-sized learning to every pack of its classic Sun-Maid Raisin boxes.

The multi-faceted literacy campaign presented by Sun-Maid, ABCmouse and Little Free Library will provide widespread access to at-home reading activities and books that inspire young readers, all while promoting better-for-you eating habits. As of August 7, the iconic and beloved red Sun-Maid box will feature exclusive, limited-edition ABCmouse flash cards with a sight word lesson on every carton. In addition, each pack of six boxes will feature a custom link to an interactive and engaging microsite hosted by ABCmouse that includes a variety of imaginative and engaging activities, ranging from a full collection of sight word flash cards to worksheets and coloring pages.

The announcement comes alongside recent data that revealed that only 35 percent of students are reading proficiently by grade 4, and National Assessment of Educational Progress reading scores are the lowest they have been in decades. With these challenges in mind, Sun-Maid will expand its literacy efforts even further by teaming up with Little Free Library, a nonprofit with a mission to build community, inspire readers and expand book access. Through the partnership, Sun-Maid will sponsor the creation and installation of 100 Little Free Library book-sharing boxes throughout the U.S.

"Sun-Maid has long been known as parents' partner in better-for-you snacking, making sure kids have access to the snacks they need to succeed in the classroom as well as in imagination and play," said Steve Loftus, Sun-Maid President and Chief Operating Officer. "With less time in the classroom and reduced access to libraries for many, the last number of years have been challenging for many families. ABCmouse and Little Free Library are two of the finest education and literacy resources available, and we're proud to team up to inspire a love of reading and help feed hungry minds this back-to-school season."

Reading lovers around the country can get involved by voting to have a Little Free Library installed in their area via an online voting portal on the Sun-Maid website. With a global network and a mission of "Take a Book. Share a Book," the Sun-Maid sponsored Little Free Library book-sharing boxes will feature ABCmouse books and expand book access to thousands.

"Practicing sight words helps build more confident and fluent readers, and in teaming up with Sun-Maid we're taking the idea of wholesome snacking and learning and making it accessible to millions of families in bite-sized moments," said Christine Woertink, Senior Vice President of Consumer Product, Age of Learning, creator of ABCmouse.

As a whole, Sun-Maid's back to school efforts will have significant reach, including:An anticipated 22 million cartons of raisins (bundled in packs of six), with access to the Sun-Maid x ABCmouse educational materials available, including ABCmouse 120 sight word flash cards and a link to a dedicated microsite.

Sponsorship of 100 Little Free Libraries, bringing access to books to some of the biggest literacy deserts in the country, including ABCmouse donated books within each of the libraries.
Access for young readers to an estimated 57,200 books shared through the Sun-Maid Little Free Libraries in the first year alone and an estimated 52,000 visitors to the Sun-Maid Little Free Libraries each year.

The Sun-Maid x ABCmouse packaging is available at retailers nationwide. For more information, please visit www.sunmaid.com

About Sun-Maid Growers of California

Founded in 1912, Sun-Maid Growers of California is a farmers' cooperative of hundreds of grower families with vineyards in California's Central Valley. From childhood to adulthood and generation to generation, Sun-Maid's innovative snacks continue to feed imaginations one little red box at a time--because when imagination is used for good, there's nothing more delicious! And while some things change, our real, minimally processed and consistently good ingredients haven't. Always starting with a whole fruit you can see and taste, Sun-Maid continues to offer a trusted go-to snack that's simple, wholesome and versatile--imagine that! For more information about Sun-Maid visit www.sunmaid.com and follow the brand on social media including TikTok, Instagram and Twitter.

About Age of Learning
Age of Learning® is the leading education technology innovator, creating engaging and effective learning resources to help children build a strong foundation for academic success and a lifelong love of learning. The company's research-based digital education programs have been developed by an experienced team of education experts and have proven efficacy in increasing children's learning gains. Age of Learning's flagship product, ABCmouse.com® Early Learning Academy, is an award-winning comprehensive curriculum for children. The company's school solutions programs include My Math Academy®, an adaptive, personalized program proven to significantly accelerate math learning outcomes, and My Reading Academy™, an adaptive program designed to help young learners build a foundation for reading comprehension and literacy and become fluent readers. With over 10 billion learning activities completed by more than 50 million children worldwide, Age of Learning is a global leader in efforts to advance equity, access, and opportunity for all children. To learn more about Age of Learning, visit www.AgeofLearning.com.

About Little Free Library
Little Free Library® (LFL) is a 501(c)(3) nonprofit organization that builds community, inspires readers and expands book access for all through a global network of volunteer-led Little Free Library book-sharing boxes. There are more than 160,000 registered Little Free Libraries worldwide in all 50 states, 120 countries and seven continents. Through them, over 300 million books have been shared since 2009. LFL received the 2020 World Literacy Award as well as honors from the Library of Congress, National Book Foundation and others. The organization grants Little Free Libraries full of books to underserved areas through its Impact Library and Indigenous Library Programs and champions diverse books through its Read in Color initiative. To learn more, visit LittleFreeLibrary.org.

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