NEW Clinique Vitamin C Lip Smoothie Antioxidant Lip Colour A Healthy Dose Of Colour Launching August 2009

Whom You Know just loves Clinique and recommends this fabulous new lip product-Peachy Deegan is wearing it right now!

Healthy Beauty

To help protect and defend our delicate lips, the beauty experts at Clinique have taken powerful, ‘good for you’ ingredients and squeezed them into a gorgeous, colourful lip product with treatment benefits. Bursting with antioxidant ingredients, Clinique introduces NEW Vitamin C Lip Smoothie Antioxidant Lip Colour. It’s a healthy dose of luscious colour in eight juicy shades rich in moisture and shine. Think of it as an antioxidant fruit smoothie, for the lips.

The Major Players

Over time lips become vulnerable to lines and wrinkles and can become thinner and drier while also losing a bit of their colour – so it’s important to take extra care of lips’ sensitive skin. This vitamin packed formula is enriched with a cocktail of ingredients that work together to improve the condition of the lips instantly and over time. A highly active form of Vitamin C helps to improve the look and feel of the lips, while other key antioxidants, such as Pomegranate help protect lips against environmental aggressors and defend against future damage.

But, the key antioxidant hero is Açaí Berry. After researching the food industry, the experts at the Clinique Laboratories discovered that this tiny berry used in many nutritious fruit and power drinks packs a big punch. Indigenous to Brazil’s Amazon Rain Forest, Açaí Berry is considered to have one of the highest levels of antioxidants among all fruits. Vitamin C Lip Smoothie Antioxidant Lip Colour is Clinique’s first lip product to incorporate this one-of-a-kind ingredient into its formula. And, together with Vitamin C and Pomegranate – Açaí Berry helps protect against oxidative stress, which causes pre-mature aging. With continued use, this powerful potion can help reduce the appearance of lip lines caused by aging, while delivering gorgeous colour.

And, this colourfully “nutritious” lip item includes a decadent blend of rich butters to help put the smooth in Lip Smoothie. Shea Butter and Theobroma Grandiflorum Seed Butter provide comfort, moisture and soothing benefits, while helping to relieve dry, flaking lips immediately and over time. Talk about multi-purpose makeup.
Details, Details

Vitamin C Lip Smoothie Antioxidant Lip Colour is a non-sticky, highly moisturizing formula, that provides stay-true colour, buildable coverage and complete comfort, leaving lips soft and smooth. The convenient, portable flow-through brush applicator delivers just the right amount of colour to accessorize the perfect pout. During the first application, start with three to 12 full turns of the base to dispense the product. After first use, slowly click until the product appears and apply as desired.

Vitamin C Lip Smoothie Antioxidant Lip Colour is available in eight lip-quenching, yet water-resistant, juicy shades ranging from opaque to shimmery: Fig-a-licious, Raisin the Bar, Mango-thon, Pink Me Up, Rhubarbie and Goodness Grapecious. And, the two must-have shades for fall: for a nude lip, Nude-tritious is a soft but sexy hue with a touch of shimmer. And, for a vibrant lip with high impact, try the very berry Absolute Açaí.

This was tested by our expert Whom You Know Panel! They commented:

"This is very shiny and luscious. It has subtle, natural color and applies nicely. Vitamin C Lip Smoothie Antioxidant Lip Colour wears nice and smooth and has no stickiness like other long-lasting/'staying' lip colors."

"Don't just polish that pucker, but protect and pamper it too! Clinique's new Vitamin C Lip Smoothie Antioxidant Lip Colour adds shine and color as well as any lip gloss but has the added benefit of Vitamin C and antioxidant-rich acai berry and pomegranate. This product went on smooth and glossy on my lips, without a trace of stickiness. A concern of mine is that with the onslaught of aging and various environmental factors, my lips will start developing fine lines, become dryer and perhaps less full. It's good to know that I can use this product to help keep that at bay. There are 8 juicy shades in this line, ranging from the subtle Nude-tritious to the more bold and berry-ish Absolute Acai. The brush and twist base dispenser
is very easy to use, allowing for easy application and coverage."

"I found this product hydrating on my lips and it had a nice smooth feel. This product is not sticky like other lip glosses and the color lasted through kisses and many drinks! I loved the color- it was just enough without looking gaudy. I also liked how it didn't get on my teeth and the vitamin C helped improve the hydration of my lips."

"Vitamin C Lip Smoothie is more than a lip gloss. This Lip Smoothie actually lasts all day at the beach and doesn't wear off on my water bottle. Another benefit is when the wind is blowing my long hair, it doesn't suddenly attract my hair to stick all over my lips. The unique blend of antioxidents made my lips firm and moist for hours. I have been using this product every day and I feel the continued benefits of smoother lips. This formula is non-drying and nourishing. When I have used other lip gloss products, after a few hours my lips and dry and in need to more gloss. Vitamin C Lip Smoothie is hydrating - not drying! I had the pleasure of using two colors that I adore and that would work well for any complexion. Nude-tritious and Absolute Acai. Both are very flattering shades than can be used in all seasons. They are very wearable colors for both casual and more dressy outfits. No other lip gloss product compares to the Clinique Vitamin C Lip Smoothie and I look forward to trying ALL the other color shades."

The bottom line from Peachy Deegan: what could be a better endorsement than the fact that I have been wearing this! I love it! It is the best lip product I have seen this summer and as you can see, our Product Alert column is now our biggest among the 70 plus Whom You Know columns. We only post on products we like-so you can imagine how many posts there would be if we posted on all of them! This is a necessary component to your lip colour wardrobe.

Suggested Retail Price: $17.50.

Allergy Tested. 100% Fragrance Free. Dermatologist Tested.
NEW Vitamin C Lip Smoothie Antioxidant Lip Colour will be available at Clinique counters nationwide and at www.Clinique.com in AUGUST 2009. Be sure to get yours!